Digital Marketing Expert
Qualifications
The ideal candidate will have a passion for data, critical thinking skills, problem-solving mentality, curiosity, resourcefulness, and enthusiasm to synthesize data into powerful insights and visualization
Minimum of 4+ years of experience in analytics focused on Marketing, Sales, Product or Customer analysis and applying advanced predictive algorithms
Proficiency in business intelligence and visualization tools such as Looker, Power BI, Tableau, or similar tools
Experience combining business insight with detailed data knowledge and statistical expertise to ensure an accurate interpretation of results
Benefits
We celebrate your birthday and provide many perks, including foosball competitions, celebratory catered lunches, and weekly team Happy Hours
Responsibilities
Leverage analytical, statistical, and programming skills to deliver insights and business tools to drive data-driven decision-making across the marketing organization
Collaborate with key stakeholders to continually enhance analytical methods, data-driven business solutions, competitive research, and intelligence to meet ever-changing business requirements
Meet with subject matter experts in different areas of the business, be able to quickly learn the concepts and language relevant to their line of business, and develop an understanding of how their data supports their business processes
Develop Executive Dashboards for use across the Marketing Organization to review KPI trends
Job description
Rooftop Digital LLC. is a data-driven MarTech company that specializes in new customer acquisition for consumer brands.
We are seeking a Senior Marketing Analyst to join our Analytics Team, who will be responsible for measuring the efficacy of email marketing campaigns and identifying opportunities for growth.
The ideal candidate will have a passion for data, critical thinking skills, problem-solving mentality, curiosity, resourcefulness, and enthusiasm to synthesize data into powerful insights and visualization.
Key Responsibilities:
• Leverage analytical, statistical, and programming skills to deliver insights and business tools to drive data-driven decision-making across the marketing organization.
• Collaborate with key stakeholders to continually enhance analytical methods, data-driven business solutions, competitive research, and intelligence to meet ever-changing business requirements.
• Meet with subject matter experts in different areas of the business, be able to quickly learn the concepts and language relevant to their line of business, and develop an understanding of how their data supports their business processes.
• Develop Executive Dashboards for use across the Marketing Organization to review KPI trends.
Minimum Requirements:
• Minimum of a Bachelor's degree preferred or professional work experience equivalence (6+ years).
• Minimum of 4+ years of experience in analytics focused on Marketing, Sales, Product or Customer analysis and applying advanced predictive algorithms.
• Proficiency in business intelligence and visualization tools such as Looker, Power BI, Tableau, or similar tools.
• Experience combining business insight with detailed data knowledge and statistical expertise to ensure an accurate interpretation of results.
Our Culture
We value teamwork, collaboration, and continuous learning. Our team-based approach to pushing boundaries and delivering results for our brand partners drives innovation and success.
We celebrate your birthday and provide many perks, including foosball competitions, celebratory catered lunches, and weekly team Happy Hours.