Job Description
Location
Kolkata, West Bengal
Full job description
Job Summary:
We are looking for a creative and results-driven Digital Marketing Executive with 1–2 years of hands-on experience. The ideal candidate should have a solid understanding of SEO, YouTube video marketing, Facebook & Google Ads, and Google Analytics. You will play a key role in developing, implementing, and optimizing digital marketing strategies to increase online presence and drive measurable results.
Key Responsibilities:
Plan and execute SEO strategies to improve website rankings and organic traffic
Create and manage YouTube video content, including optimization for search and engagement
Run YouTube Ads effectively to drive views, subscriptions, and leads.
Expertly handle Facebook & Instagram Ad campaigns, including:
Meta Pixel setup & tracking
Audience segmentation & Lookalike audience creation
Lead generation ads and performance monitoring
Design, launch, and monitor Facebook Ads and Google Ads (Search & Display) campaigns
Create and manage YouTube Ads campaigns to boost views, engagement, and lead generation
Analyze campaign performance using Google Analytics, providing actionable insights
Create LinkedIn content strategies and paid promotions for engagement (preferred).
Monitor trends and competitors in digital marketing to keep strategies fresh and effective
Required Skills:
Strong knowledge of SEO techniques and tools (e.g., Google Search Console, SEMrush, Ahrefs)
Hands-on experience with YouTube marketing and ad campaigns
Proficiency in Facebook Ads Manager and Google Ads
Ability to generate and manage YouTube Ads campaigns effectively
Sound knowledge of Google Analytics for data interpretation and reporting
Creative mindset with good communication and analytical skills
Qualifications:
Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
Proven experience of 1-2 years in digital marketing, particularly in performance marketing, SEO, SEM, and data analytics.
Strong understanding of current online marketing concepts, strategy, and best practices.
Experience with digital marketing tools and platforms such as Google Analytics, Google Ads, CRM software, and SEO tools.
Excellent analytical skills and ability to mine data for actionable insights.
Strong communication and organizational skills, with the ability to manage multiple projects simultaneously.
Job Type: Full-time
Pay: ₹13,000.00 - ₹20,000.00 per month
Schedule:
Day shift
Fixed shift
Education:
Bachelor's (Required)
Location:
Kolkata, West Bengal (Preferred)
Work Location: In person
Job Type: Full-time
Pay: ₹13,000.00 - ₹20,000.00 per month
Schedule:
Day shift
Fixed shift
Application Question(s):
Are you comfortable in onsite work?
Education:
Bachelor's (Required)
Experience:
Digital marketing: 1 year (Required)
Location:
Kolkata, West Bengal (Required)
Work Location: In person
Kolkata, West Bengal
Full job description
Job Summary:
We are looking for a creative and results-driven Digital Marketing Executive with 1–2 years of hands-on experience. The ideal candidate should have a solid understanding of SEO, YouTube video marketing, Facebook & Google Ads, and Google Analytics. You will play a key role in developing, implementing, and optimizing digital marketing strategies to increase online presence and drive measurable results.
Key Responsibilities:
Plan and execute SEO strategies to improve website rankings and organic traffic
Create and manage YouTube video content, including optimization for search and engagement
Run YouTube Ads effectively to drive views, subscriptions, and leads.
Expertly handle Facebook & Instagram Ad campaigns, including:
Meta Pixel setup & tracking
Audience segmentation & Lookalike audience creation
Lead generation ads and performance monitoring
Design, launch, and monitor Facebook Ads and Google Ads (Search & Display) campaigns
Create and manage YouTube Ads campaigns to boost views, engagement, and lead generation
Analyze campaign performance using Google Analytics, providing actionable insights
Create LinkedIn content strategies and paid promotions for engagement (preferred).
Monitor trends and competitors in digital marketing to keep strategies fresh and effective
Required Skills:
Strong knowledge of SEO techniques and tools (e.g., Google Search Console, SEMrush, Ahrefs)
Hands-on experience with YouTube marketing and ad campaigns
Proficiency in Facebook Ads Manager and Google Ads
Ability to generate and manage YouTube Ads campaigns effectively
Sound knowledge of Google Analytics for data interpretation and reporting
Creative mindset with good communication and analytical skills
Qualifications:
Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
Proven experience of 1-2 years in digital marketing, particularly in performance marketing, SEO, SEM, and data analytics.
Strong understanding of current online marketing concepts, strategy, and best practices.
Experience with digital marketing tools and platforms such as Google Analytics, Google Ads, CRM software, and SEO tools.
Excellent analytical skills and ability to mine data for actionable insights.
Strong communication and organizational skills, with the ability to manage multiple projects simultaneously.
Job Type: Full-time
Pay: ₹13,000.00 - ₹20,000.00 per month
Schedule:
Day shift
Fixed shift
Education:
Bachelor's (Required)
Location:
Kolkata, West Bengal (Preferred)
Work Location: In person
Job Type: Full-time
Pay: ₹13,000.00 - ₹20,000.00 per month
Schedule:
Day shift
Fixed shift
Application Question(s):
Are you comfortable in onsite work?
Education:
Bachelor's (Required)
Experience:
Digital marketing: 1 year (Required)
Location:
Kolkata, West Bengal (Required)
Work Location: In person
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Expert position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Kolkata offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
