Description
About us
"Sapientury is an IIM-Bangalore incubated EdTech startup aiming to build a parallel higher education system in India. Sapientury offers industry-coherent learning opportunities for engineering students through a university-adopted learning management system solving two of the main problems plaguing the education sector: low experiential learning & poor digital transformation. Sapientury enables students to become career-ready as all the academic & co-curricular learning happens on one integrated digital platform. "
Job Description
CSTech Infosolutions Pvt. Ltd., is seeking a talented and motivated Digital Marketing Executive to join our
team in Bangalore, India.
Potential conversion to FTE
Stipend - up to 12k per month as FTE and up to 30000 as FTE .
Responsibilities:
▪ Plan and execute digital marketing campaigns across various channels such as search engines, social media platforms, email, and display advertising.
▪ Perform keyword research and optimization to improve search engine rankings and organic traffic.
▪ Develop and implement strategies to increase website visibility, drive organic traffic, and generate leads.
▪ Manage social media platforms (e.g., Facebook, Twitter, LinkedIn, Instagram) to build brand awareness, engage with the audience, and drive user engagement.
▪ Create and optimize landing pages, sales funnels, and conversion paths to maximize lead generation and conversion rates.
▪ Monitor and analyze website analytics, campaign performance, and key metrics to identify trends and insights for optimization.
▪ Conduct competitor analysis to stay updated with industry trends and adjust marketing strategies accordingly.
▪ Collaborate with internal teams (content, design, development) to create engaging and impactful marketing assets.
▪ Stay updated with the latest digital marketing trends, tools, and best practices, and implement them in marketing campaigns.
▪ Measure and report on the performance of digital marketing campaigns using relevant metrics and tools.
Work Environment:
This position is based in our Bangalore office and requires the candidate to work from the office. We provide a collaborative and dynamic work environment where creativity and innovation are encouraged. You will be working with a talented team of marketers and have opportunities for career growth and skill enhancement.
If you are passionate about digital marketing, have a strong foundation in SEO, SEM, SMM, PPC, and sales funnel designing, and are eager to contribute to impactful marketing campaigns, we would love to hear from you.
Requirements
Requirements:
▪ 0-2 years of hands-on experience in digital marketing with a focus on SEO, SMM, SEM, PPC, and sales funnel designing.
▪ Strong understanding of digital marketing concepts, techniques, and best practices.
▪ Proficiency in using digital marketing tools and platforms such as Google Ads, Google Analytics, Facebook Ads Manager, etc.
▪ Knowledge of SEO principles, keyword research, and on-page and off-page optimization strategies.
▪ Experience in managing social media platforms and implementing social media marketing strategies.
▪ Familiarity with paid advertising platforms (Google Ads, Facebook Ads) and hands-on experience with PPC campaigns.
▪ Ability to design and optimize sales funnels to drive conversions and achieve marketing goals.
▪ Strong analytical skills and ability to analyze data, draw insights, and make data-driven decisions.
▪ Excellent communication and writing skills.
▪ Creative thinking and problem-solving abilities.
▪ Ability to work independently and manage multiple projects simultaneously.
▪ Attention to detail and ability to meet deadlines.
Job Type: Full-time
Salary: ₹12,000.00 - ₹30,000.00 per month
Schedule:
Day shift
Ability to commute/relocate:
Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (Preferred)
Experience:
total work: 1 year (Preferred)
Language:
English (Preferred)
Work Location: In person