Job Description
About Organization:
• Department: Marketing (Digital)
• Direct Reporting: CEO
• Location: Mumbai
• Job Type: Onsite
• Company: Smotect (www.smotect.com)
• Project Happiness was founded to bring a positive change in society by helping individuals enhance their overall quality of life by developing holistic health & wellness programs.
• Smotect (under Project Happiness) is the fastest-growing start-up in the space of Holistic Health Programs to alleviate smoker's addiction and improve their quality of life.
• Since 2015 Smotect has taken numerous clinical trials and extensive research and helped kick the smoking habit with 20,000+ success stories.
• Smotect have created & patented the world's first scientific & holistic health program to aid smokers quit tobacco addiction.
Job Summary:
• As a Digital Marketing Manager at Smotect, you will play a pivotal role in developing and executing digital marketing strategies that drive customer acquisition, engagement, and retention.
• You will work closely with the marketing team to optimize our online presence and strategize compelling campaigns to raise awareness about our clinically researched natural product.
• With your expertise in SEO, social media, performance marketing, and content marketing, you will contribute to our mission of helping tobacco users quit smoking and repair the damage caused by smoking.
Responsibilities:
• Develop and execute digital marketing strategies to drive customer acquisition, engagement, and retention.
• Conduct keyword research, on-page optimization, and implement SEO best practices to improve organic search rankings and increase website traffic.
• Create and manage social media campaigns across various platforms to engage with the target audience, increase brand awareness, and drive traffic to the website.
• Implement and strategize performance marketing campaigns, including PPC advertising, display advertising, and retargeting, to drive conversions and maximize ROI.
• Collaborate with the content marketing team to develop compelling and informative content for the website, blog, social media, and email marketing campaigns.
• Monitor and analyze website and campaign performance using analytics tools to identify trends, insights, and areas for improvement.
• Stay updated with industry trends and best practices in digital marketing, and provide recommendations for continuous improvement.
• Collaborate with cross-functional teams, including product development, customer support, and design, to ensure consistent brand messaging and a seamless customer experience.
• Strategize communication for retention marketing platform to drive acquisition and conversion.
• Stay informed about the latest developments in tobacco cessation and related fields to ensure accurate and up-to-date marketing communication.
Qualifications:
• Experience in managing digital sales with a Masters degree from an institute of reputation in marketing, communications, or a related field.
• Proven 4-5 years of experience as a Digital Marketing Specialist or similar role, preferably in the healthcare, wellness, or D2C industry.
• In-depth knowledge of SEO best practices, keyword research, and on-page optimization techniques.
• Proficiency in managing and optimizing social media campaigns across various platforms, including Facebook, Instagram, Twitter, LinkedIn, etc.
• Experience with performance marketing channels, such as PPC advertising, display advertising, and retargeting.
• Strong understanding of content marketing principles and ability to create engaging and informative content for different digital channels.
• Familiarity with web analytics tools, such as Google Analytics, to analyze website and campaign performance.
• Excellent written and verbal communication skills, with the ability to effectively convey complex information to diverse audiences.
• Strong analytical and problem-solving skills, with the ability to use data to drive decision-making and optimize marketing campaigns.
• Self-motivated, detail-oriented, and able to manage multiple projects simultaneously in a fast-paced environment.
• Joining Smotect as a Digital Marketing Specialist will offer you an opportunity to make a significant impact in helping tobacco users quit smoking and repair the damage caused by smoking. If you are passionate about digital marketing and are driven by a purpose-driven mission, we invite you to apply and be part of our dedicated team.
Perks, Benefits & Work Culture:
• ESOPS & Core team incentives.
• Opportunity to head the digital marketing department (National & International).
• Opportunity to participate in a growth story of highly motivated looking to launch many unique and innovative products in the healthcare space.
Pre-requisites:
• Must be based out of Mumbai only
• Must have experience in Healthcare
• Must be holding a Masters Degree
• Department: Marketing (Digital)
• Direct Reporting: CEO
• Location: Mumbai
• Job Type: Onsite
• Company: Smotect (www.smotect.com)
• Project Happiness was founded to bring a positive change in society by helping individuals enhance their overall quality of life by developing holistic health & wellness programs.
• Smotect (under Project Happiness) is the fastest-growing start-up in the space of Holistic Health Programs to alleviate smoker's addiction and improve their quality of life.
• Since 2015 Smotect has taken numerous clinical trials and extensive research and helped kick the smoking habit with 20,000+ success stories.
• Smotect have created & patented the world's first scientific & holistic health program to aid smokers quit tobacco addiction.
Job Summary:
• As a Digital Marketing Manager at Smotect, you will play a pivotal role in developing and executing digital marketing strategies that drive customer acquisition, engagement, and retention.
• You will work closely with the marketing team to optimize our online presence and strategize compelling campaigns to raise awareness about our clinically researched natural product.
• With your expertise in SEO, social media, performance marketing, and content marketing, you will contribute to our mission of helping tobacco users quit smoking and repair the damage caused by smoking.
Responsibilities:
• Develop and execute digital marketing strategies to drive customer acquisition, engagement, and retention.
• Conduct keyword research, on-page optimization, and implement SEO best practices to improve organic search rankings and increase website traffic.
• Create and manage social media campaigns across various platforms to engage with the target audience, increase brand awareness, and drive traffic to the website.
• Implement and strategize performance marketing campaigns, including PPC advertising, display advertising, and retargeting, to drive conversions and maximize ROI.
• Collaborate with the content marketing team to develop compelling and informative content for the website, blog, social media, and email marketing campaigns.
• Monitor and analyze website and campaign performance using analytics tools to identify trends, insights, and areas for improvement.
• Stay updated with industry trends and best practices in digital marketing, and provide recommendations for continuous improvement.
• Collaborate with cross-functional teams, including product development, customer support, and design, to ensure consistent brand messaging and a seamless customer experience.
• Strategize communication for retention marketing platform to drive acquisition and conversion.
• Stay informed about the latest developments in tobacco cessation and related fields to ensure accurate and up-to-date marketing communication.
Qualifications:
• Experience in managing digital sales with a Masters degree from an institute of reputation in marketing, communications, or a related field.
• Proven 4-5 years of experience as a Digital Marketing Specialist or similar role, preferably in the healthcare, wellness, or D2C industry.
• In-depth knowledge of SEO best practices, keyword research, and on-page optimization techniques.
• Proficiency in managing and optimizing social media campaigns across various platforms, including Facebook, Instagram, Twitter, LinkedIn, etc.
• Experience with performance marketing channels, such as PPC advertising, display advertising, and retargeting.
• Strong understanding of content marketing principles and ability to create engaging and informative content for different digital channels.
• Familiarity with web analytics tools, such as Google Analytics, to analyze website and campaign performance.
• Excellent written and verbal communication skills, with the ability to effectively convey complex information to diverse audiences.
• Strong analytical and problem-solving skills, with the ability to use data to drive decision-making and optimize marketing campaigns.
• Self-motivated, detail-oriented, and able to manage multiple projects simultaneously in a fast-paced environment.
• Joining Smotect as a Digital Marketing Specialist will offer you an opportunity to make a significant impact in helping tobacco users quit smoking and repair the damage caused by smoking. If you are passionate about digital marketing and are driven by a purpose-driven mission, we invite you to apply and be part of our dedicated team.
Perks, Benefits & Work Culture:
• ESOPS & Core team incentives.
• Opportunity to head the digital marketing department (National & International).
• Opportunity to participate in a growth story of highly motivated looking to launch many unique and innovative products in the healthcare space.
Pre-requisites:
• Must be based out of Mumbai only
• Must have experience in Healthcare
• Must be holding a Masters Degree
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Manager position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
