Job Description
• Job Location - Ahmedabad
• Qualification - Any Graduate
• Years of Exp - 4+ Years
About us
Bytes Technolab is a full-range web application Development Company, established in the year 2011, having international presence in the USA and Australia and India. Bytes exhibiting excellent craftsmanship in innovative web development, eCommerce solutions, and mobile application development services ever since its inception.
Roles & responsibilities
• Create and manage content for Company’s social media, emails, and other forms of digital communication
• Develop content marketing strategies to create high-quality content that resonates with our target audience.
• Define, monitor, execute, optimize various Content Marketing plans.
• Research, track, and analyze consumer behaviors and trends and implement research into digital marketing campaigns.
• Stay up to date on the latest social media trends, and implement them in marketing campaigns.
• Work closely with the technical team to produce website content and manage the website.
• Work on Google Ads, Facebook ads, YouTube, and LinkedIn platforms to design, build, and maintain social media presence and execute marketing campaigns.
• Creating, developing & implementing effective long- and short-term paid search strategies with good ROAS.
• Executing & optimizing multiple PPC campaigns simultaneously.
• Reducing risk of click fraud and irrelevant spend.
• Producing engaging, clear and concise copy for paid campaign.
• Staying up-to-date with PPC/SEM trends and techniques, and applying them where relevant.
• Brainstorm new and creative growth strategies.
Skills required
• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• xperience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics, Google Search Console, Google Tag Manager, Google looker studio, Bing Webmaster tool, NetInsight, Omniture, WebTrends)
• Solid knowledge of third party SEO tools like ahref, SEMrush, etc.
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Experience in setting up and optimizing Google Adwords campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Manager position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Ahmedabad offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.