Digital Marketing Manager

JOB DESCRIPTION Experience : 4 - + Years Location : Chennai Designation : Digital Marketing Manager Reporting to: CEO Company Overview: Metayb is one of the largest and fastest growing advisory firms specializing in technology, process and platform. It enables leaders to envision, implement and realize the benefits of digital transformation in the areas of Finance, Supply Chain, Big Data and Analytics and other cutting edge domains like AI and ML. Companies that are equipped with the right information, have the know-how, and the enabling technology to consistently leverage analytics will gain a competitive advantage. Our people are recognized as some of the best minds and most committed people in the industry. We believe in quality. We appreciate creativity. We recognize individual contributions, and we place trust in our team members. We come with deep functional and technical expertise specializing in serving clients in the FMCG, Retail, Manufacturing and Financial Services industries. Our business and technology professionals provide a unique perspective, proven experience, with an innovative and collaborative approach to achieve results for clients. A Digital Marketing Manager is expected to: 1. Work with brand managers to design theme/platform/strategy for digital campaigns; ensure appropriate planning and timely execution of plans/strategies. 2. Standardizing brand identity by implementing branding guidelines on design tools used in creating and disseminating company communication. 3. Execute brand marketing & budget plans; managing e-marketing operations to increase profitability and revenue. 4. Devise a comprehensive social media strategy that uses social media marketing techniques to increase visibility, membership and traffic for all products. 5. Create digital marketing strategies, analyze market research data and maintain the brand's tone and identity elements by adopting relevant guidelines. 6. Measure & Monitor ROI of campaigns. 7. Role will require travel once a quarter to Lagos, Nigeria based as per business requirements. 8. Ready to work on Hybrid work method. Minimum Qualification 1. MBA Graduate 2. Minimum of 3 years of digital marketing exp. 3. Prior FMCG experience preferred. 4. Entrepreneurial, self-motivated, passionate and ready for higher responsibilities at young age. What’s on Offer? Hybrid working opportunity enabling a good work-life balance with an enabling learning environment, international travel, collaborating with teams across geographies and benefit from best-in-class employee policies