Digital Marketing Manager

💰 ₹50,400 - ₹80,640 (Est.) 📍 Kolkata

Job Description

Role: Performance Marketing Specialist
• Industry: Telecoms, Managed IT, Security
• Market Place: United Kingdom.
• Market Segment: Business to Business.
• Nature : Paid Media Marketing, Digital Marketing, Digital Strategies.

Role Description: -
• Pertaining to this role you'd be a great fit if you are an exceptional Performance Marketer, an expert who can help us create and implement innovative Paid Advertising campaigns and strategies for Salescom Services .
• Were looking for a seasoned Performance Marketing Specialist, to help us with planning and implementing innovative Paid Advertising campaigns to grow the user base, traffic, and engagement.

Role Requisites: -
• Excellent abilities in English, well read, well spoken. This is a must.
• A proven track record of running successful marketing campaigns
• In-depth knowledge of the various paid marketing channels and technologies, including paid search, retargeting, social network advertising (Facebook, Twitter, LinkedIn Pinterest, and more), and content distribution and placement networks
• Hands-on experience in handling marketing budgets and forecasting/reporting results
• Hands-on experience in Google Analytics, Google Tag Manager and/or other tracking software.
• Google AdWords and Analytics certifications.
• Hands-on experience on marketing automation concepts (tools, scripts, APIs, dynamic/triggered campaigns).
• Experience with affiliate marketing, remarketing/retargeting campaigns, and display advertising.
• Programmatic advertising experience.
• Excellent organizational and time management skills
• Strategic thinker with great analytical skills
• Passionate about maintaining high standards of professionalism.
• Preferred educational qualification is a Bachelors, however is not a must.
• Ability to multi-task, prioritize and manage time effectively.

What you will be doing:-
• Create, Lead & implement all our paid marketing strategies
• Examine correlations between activities, revenue, and budget
• Measure and optimize our paid marketing using vendor-specific dashboards, Google Analytics, Facebook, or any other CRM based reports
• Research and test partnerships with new vendors to expand our reach and/or lower cost-per-acquisition
• Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs
• Craft landing pages and lead-gen forms for our content to distribute through relevant paid programs
• Stay up to date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying
• Monitor market intelligence and keep track on competitor movement and market situation
• Focus on conceptualizing and activating campaigns to generate qualified leads and strengthen the sales pipeline.
• Someone who can cultivate a data-driven mindset and culture of experimentation.

CTC, Bonuses & Rewards:-
• Salescom Services Private Limited is an equal opportunity employer in the local industry.
• Our operations and company vision are quite niche and heavily focused towards being a massively successful operations engaged in next generation sales & marketing wins, support and information technology enabled services & solutions. CTC for the right employee is not pre-defined as such however will be a best fit match than the local industry standards. Come, interview with us, figure out if we both are the right fit for each other, and the rest will follow suit

Other Benefits Include:
• Transport Facilities, In house Caf, Medical Insurance for you & dependents.
• Constant re-investments in your skills, training & development will be there to ensure your career trajectory.
• Massive exposure to a large, fast growing Britain based technology business’s local operations

💡 Quick Summary

Seeking a career-building opportunity? The Digital Marketing Manager position is now open for candidates interested in the MIS Executive sector. This role in Kolkata offers a professional environment and growth potential.

Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in MIS Executive is a plus.

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Job Details

Company Name: Salescom Services Private Limited

Frequently Asked Questions

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The expected salary for Digital Marketing Manager in Kolkata is ₹50,400 - ₹80,640 (Est.) per month. Actual compensation may vary based on experience and negotiation.
No, Digital Marketing Manager is an on-site position based in Kolkata. Candidates must be able to commute or relocate to this location.
Basic communication skills, a proactive attitude, and the ability to work in a team are required for Digital Marketing Manager. Previous experience in MIS Executive is a plus. Freshers may also apply depending on the employer's requirements.
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