Job Description
Job Title: Assistant/Deputy Manager/Manager, Digital Marketing
Reports to: Head, Digital Marketing
Location: Ashoka University, Second Floor, Trimaster Pvt. Ltd., 222, Okhla Phase 3 Rd, Okhla
Phase III, Okhla Industrial Estate
Experience (in years): 2-6 years
About Ashoka University: Visit https://www.ashoka.edu.in/
Role and Responsibilities:
This person is responsible for developing, implementing, and managing online campaigns and strategies. You will have to increase awareness and drive lead generation campaigns for applications to the UG & and Masters Programs at Ashoka. The person plays a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring students. The role comes with the following responsibilities:
• Plan and execute all digital marketing, including Facebook & and Google ads, marketing database, email, SMS, social media, website, display advertising campaigns and more
• Drive lead generation campaigns for Ashoka University Undergraduate and Masters programme and webinars on online platforms
• Manage all aspects of Paid channels
• Set up conversion, pixel, and event tracking on the website and across various digital platforms
• Design, build, and maintain social media presence across all digital channels
• Measure and report the performance of various digital marketing campaigns; and assess effectiveness against goals
• Analyze and optimize ad campaigns to increase return on investment
• Identify trends, and optimize performance based on insights
• Set up and manage webinars and meetings on Zoom, Google Meet and YouTube
• Brainstorm new and creative strategies
• Collaborate with internal teams to achieve business objectives
Qualifications and Skills Required:
Qualifications:
• Master's degree and/or Degree in Marketing/MBA/Digital Marketing from a top-tier institution
• 2-6 years of functional experience with premier organizations
• Demonstrated ability to drive successful digital campaigns
Skills
• Hands-on technical experience in executing lead generation campaigns on - Facebook &
• Instagram ads/ Google Ads
• Hands-on experience in driving email and SMS campaigns
• SEO/SEM expertise desired
• Superior English language skills
• Exceptional creativity and design skills
• Good Excel Skills & Data Analysis Skills
Application Submission Process:
We invite you to embark on this journey by submitting your application to Ashoka University's Digital Marketing Team. To ensure your candidacy receives the attention it deserves, kindly follow the application submission process outlined below:
Prepare an Updated CV: Showcase your professional accomplishments, skills, and experiences in an updated curriculum vitae.
Submit Your Application: Submit your CV by filling out this near form : https://forms.gle/PXZLykrkCNHhysEv+ ensuring the subject line reads as follows: "Designation – Digital Marketing _Applicant Name>". This will help us efficiently process your application.
Include Essential Details: Along with your CV, kindly provide the following information:
● Last compensation received: We value your expertise and acknowledge the importance of fair compensation.
● Expected salary: Share your aspirations for growth and remuneration.
● Notice period: Inform us of the time required to transition from your current role, if applicable.
Pursuit for Excellence: At Ashoka University, we strive for excellence in all aspects of our operations. Therefore, only shortlisted candidates will be contacted as part of our rigorous selection process.
Adherence to Deadlines: To ensure fairness and efficiency, please submit your application by 5th November,23. Applications received after the deadline will not be considered.
We look forward to receiving your application as we embark on a remarkable journey of professional growth and development. Join our exceptional community at Ashoka University, where excellence is nurtured, and aspirations are transformed into reality
Reports to: Head, Digital Marketing
Location: Ashoka University, Second Floor, Trimaster Pvt. Ltd., 222, Okhla Phase 3 Rd, Okhla
Phase III, Okhla Industrial Estate
Experience (in years): 2-6 years
About Ashoka University: Visit https://www.ashoka.edu.in/
Role and Responsibilities:
This person is responsible for developing, implementing, and managing online campaigns and strategies. You will have to increase awareness and drive lead generation campaigns for applications to the UG & and Masters Programs at Ashoka. The person plays a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring students. The role comes with the following responsibilities:
• Plan and execute all digital marketing, including Facebook & and Google ads, marketing database, email, SMS, social media, website, display advertising campaigns and more
• Drive lead generation campaigns for Ashoka University Undergraduate and Masters programme and webinars on online platforms
• Manage all aspects of Paid channels
• Set up conversion, pixel, and event tracking on the website and across various digital platforms
• Design, build, and maintain social media presence across all digital channels
• Measure and report the performance of various digital marketing campaigns; and assess effectiveness against goals
• Analyze and optimize ad campaigns to increase return on investment
• Identify trends, and optimize performance based on insights
• Set up and manage webinars and meetings on Zoom, Google Meet and YouTube
• Brainstorm new and creative strategies
• Collaborate with internal teams to achieve business objectives
Qualifications and Skills Required:
Qualifications:
• Master's degree and/or Degree in Marketing/MBA/Digital Marketing from a top-tier institution
• 2-6 years of functional experience with premier organizations
• Demonstrated ability to drive successful digital campaigns
Skills
• Hands-on technical experience in executing lead generation campaigns on - Facebook &
• Instagram ads/ Google Ads
• Hands-on experience in driving email and SMS campaigns
• SEO/SEM expertise desired
• Superior English language skills
• Exceptional creativity and design skills
• Good Excel Skills & Data Analysis Skills
Application Submission Process:
We invite you to embark on this journey by submitting your application to Ashoka University's Digital Marketing Team. To ensure your candidacy receives the attention it deserves, kindly follow the application submission process outlined below:
Prepare an Updated CV: Showcase your professional accomplishments, skills, and experiences in an updated curriculum vitae.
Submit Your Application: Submit your CV by filling out this near form : https://forms.gle/PXZLykrkCNHhysEv+ ensuring the subject line reads as follows: "Designation – Digital Marketing _Applicant Name>". This will help us efficiently process your application.
Include Essential Details: Along with your CV, kindly provide the following information:
● Last compensation received: We value your expertise and acknowledge the importance of fair compensation.
● Expected salary: Share your aspirations for growth and remuneration.
● Notice period: Inform us of the time required to transition from your current role, if applicable.
Pursuit for Excellence: At Ashoka University, we strive for excellence in all aspects of our operations. Therefore, only shortlisted candidates will be contacted as part of our rigorous selection process.
Adherence to Deadlines: To ensure fairness and efficiency, please submit your application by 5th November,23. Applications received after the deadline will not be considered.
We look forward to receiving your application as we embark on a remarkable journey of professional growth and development. Join our exceptional community at Ashoka University, where excellence is nurtured, and aspirations are transformed into reality
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Manager position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in New Delhi offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
