Digital Marketing

Location : Mumbai/Pune/Bangalore/Chennai/Hyderabad/Kolkata- Open

• Candidate experience should be inclined towards Content Creation*

Experience Range : 5-15 years

Responsibilities

• Plans and implements web-based marketing strategies and campaigns via the company's website(s).

• Collaborates with web development and design teams; provides guidance on marketing-related aspects of the company's web presence.

• Develops and expands company's web presence through social media, digital advertising, and other online sources; promotes company brand through these channels.

• Drafts, implements, maintains, and revises online marketing campaigns to drive leadgen form fills, demo requests, and free trial signups.

• Coordinates with other marketing team members to ensure active promotions and campaigns are optimally represented on all digital channels.

• Collaborates with web design, development, and content staff to monitor and improve search engine optimization (SEO) results for the company's site.

• Maintains current knowledge of trends and developments in online marketing.

• Performs other related duties as assigned,

Required Skills/Abilities

• Extensive knowledge of marketing principles and strategies.

• Excellent written and verbal communication skills. Writing samples required.

• Proven ability to plan and implement marketing campaigns.

• Excellent organizational and project management skills and attention to detail.

• Excellent time management skills and ability to meet deadlines.

• Solid understanding of user experience design principals.

• Proficient with Microsoft Office Suite or similar software.

• Proficient with Google Analytics.

• Some familiarity with B2B SaaS product marketing desired.

• Familiarity with data management and AI/ML concepts helpful.

If interested, please share your resumes on sailee.chaudhari@ltimindtree.com