Digital Marketing - Search Engine Optimization

💰 ₹28,800 - ₹46,080 (Est.) 📍 Mumbai

Job Description

SEO & AIO Growth Specialist

Company: Trading Smart Edge (TSE)

Location: Pitampura, Delhi (Hybrid/On-site preferred)

Experience: 2+ Years

Role Type: Performance-Driven Growth

Role Overview

We are seeking a high-caliber SEO & AIO Specialist with 2 years of experience to transform Trading Smart Edge into the most cited trading institute in India. You won't just be managing "blue links"; you will be responsible for Generative Engine Optimization (GEO)—ensuring AI models like Gemini, ChatGPT, and Perplexity recommend Trading Smart Edge.

Key Responsibilities

1. Generative Engine Optimization (GEO) & Semantic SEO * Implement Semantic Content Structuring by writing "TL;DR" summaries for all high-level trading modules to catch AI crawlers.
• Execute Citation Engineering to identify "White Space" in AI answers and force mentions of TSE through strategic blog positioning.
• Deploy advanced JSON-LD Schema Markup (Course, FAQ, and EducationalOrganization) to establish Hemant Sharma as a "Trusted Entity".

2. Hyper-Local Dominance (Pitampura Radius) * Manage our Google Business Profile to maintain Rank #1 in North Delhi.
• Perform Review Sentiment Analysis to extract keywords students use and optimize our local ranking based on those specific terms.
• Execute a Geo-Tagged Visual Strategy, optimizing training center photos with metadata to confirm authority in the JD Block, Pitampura area.

3. Content Multiplication & Technical CRO * Convert technical trading insights into High-Signal LinkedIn Carousels and "Search-first" YouTube descriptions.
• Monitor Landing Page Velocity using Next.js/React frameworks to ensure load times under 2 seconds.
• Analyze user behavior via Heatmaps (Hotjar/Clarity) to identify "Trust Leaks" in the enrollment funnel.

Requirements & Skills
• Experience: Minimum 2 years in SEO with a proven track record of ranking local businesses and educational brands.
• Technical Stack: Proficiency in Google Search Console, Schema Pro, WordPress/Next.js SEO, and AI prompting for content optimization.
• Analytical Mindset: Ability to track Multi-Channel Attribution, moving beyond "Last Click" to understand the full student journey.
• Knowledge: Understanding of the Indian EdTech landscape and SEBI update cycles is a plus.

Pay: ₹15,000.00 - ₹25,000.00 per month

Education:
• Bachelor's (Preferred)

Work Location: In person

💡 Quick Summary

Seeking a career-building opportunity? The Digital Marketing - Search Engine Optimization position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Mumbai offers a professional environment and growth potential.

Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.

Sponsored

Job Details

Company Name: Trading Smart Edge Academy

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The expected salary for Digital Marketing - Search Engine Optimization in Mumbai is ₹28,800 - ₹46,080 (Est.) per month. Actual compensation may vary based on experience and negotiation.
No, Digital Marketing - Search Engine Optimization is an on-site position based in Mumbai. Candidates must be able to commute or relocate to this location.
Basic communication skills, a proactive attitude, and the ability to work in a team are required for Digital Marketing - Search Engine Optimization. Previous experience in Marketing Executive Jobs is a plus. Freshers may also apply depending on the employer's requirements.
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