Digital Marketing Specialist

💰 ₹28,800 - ₹46,080 (Est.) 📍 New Delhi 🕐 5 days ago

Job Description

Position Overview:

We are seeking a skilled and experienced Digital Marketing Specialist to join our team. As a Digital Marketing Specialist, your primary focus will be on generating leads through Google Ads, implementing effective SEO strategies, and managing social media marketing campaigns. You will play a crucial role in driving our digital marketing efforts and helping us achieve our business goals.

Key Responsibilities:

Google Ads Lead Generation: Develop and execute Google Ads campaigns to drive targeted traffic and generate high-quality leads for our products/services. Continuously optimize campaigns based on performance metrics to maximize conversions and ROI.

SEO Strategy and Implementation: Conduct thorough keyword research and analysis to identify opportunities for improving organic search rankings. Develop and implement on-page and off-page SEO strategies, including website optimization, content creation, link building, and technical SEO enhancements.

Social Media Marketing: Manage social media accounts (such as Facebook, Twitter, LinkedIn, Instagram) to enhance brand visibility, engage with the target audience, and drive website traffic. Create and publish compelling content, monitor social media trends, and leverage analytics to measure campaign effectiveness.

Content Marketing: Collaborate with the content team to create engaging and SEO-friendly content, including blog posts, articles, infographics, videos, and social media posts. Ensure content aligns with the brand voice and targets relevant keywords to improve search engine rankings.

Analytics and Reporting: Track, analyze, and report on key performance metrics using various analytics tools (such as Google Analytics, Google Ads, social media analytics). Generate regular reports to measure campaign performance, identify areas for improvement, and provide actionable insights to stakeholders.

Conversion Rate Optimization (CRO): Continuously identify opportunities to optimize website design, landing pages, and user experience to improve conversion rates. Conduct A/B testing, implement CRO best practices, and make data-driven recommendations to increase lead generation and customer acquisition.

Stay Up-to-date with Industry Trends: Keep abreast of the latest digital marketing trends, technologies, and best practices. Stay informed about changes in search engine algorithms, social media algorithms, and advertising platforms to ensure our strategies remain effective and competitive.

Qualifications and Skills:
• Education related field backgounrd plus point.
• Proven experience in digital marketing, with a focus on Google Ads lead generation, SEO, and social media marketing.
• In-depth knowledge of Google Ads platform, including campaign setup, keyword research, ad creation, and bid management.
• Strong understanding of SEO best practices, including keyword research, on-page optimization, link building, and technical SEO.
• Experience with content marketing, including content creation, optimization, and distribution.
• Familiarity with analytics tools, such as Google Analytics, for tracking and reporting on campaign performance.
• Excellent analytical skills and the ability to translate data into actionable insights.
• Strong written and verbal communication skills.
• Detail-oriented, organized, and able to manage multiple projects simultaneously.
• Self-motivated and proactive, with the ability to work both independently and collaboratively in a team environment.

This job description outlines the main responsibilities and qualifications for a Digital Marketing Specialist with expertise in Google Ads lead generation, SEO, and social media marketing. Keep in mind that specific job requirements may vary based on the organization and industry.

Job Types: Full-time, Regular / Permanent

Salary: From ₹30,000.00 per month

Schedule:
• Day shift

Supplemental pay types:
• Yearly bonus

Ability to commute/relocate:
• New Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)

Education:
• Bachelor's (Preferred)

Experience:
• Digital marketing (Preferred)
• total work (Preferred)

Speak with the employer
++1 ++1 882661+6++

💡 Quick Summary

Seeking a career-building opportunity? The Digital Marketing Specialist position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in New Delhi offers a professional environment and growth potential.

Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.

Sponsored

Job Details

Company Name: IAS SETU

Frequently Asked Questions

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The expected salary for Digital Marketing Specialist in New Delhi is ₹28,800 - ₹46,080 (Est.) per month. Actual compensation may vary based on experience and negotiation.
No, Digital Marketing Specialist is an on-site position based in New Delhi. Candidates must be able to commute or relocate to this location.
Basic communication skills, a proactive attitude, and the ability to work in a team are required for Digital Marketing Specialist. Previous experience in Digital Marketing Expert Jobs is a plus. Freshers may also apply depending on the employer's requirements.
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