Digital Marketing Specialist and SEO

Pay

From ₹30,000 a month

Job type

Full-time

Shift and schedule

Day shift

Location

Ashok Nagar, Chennai, Tamil Nadu

Benefits

Pulled from the full job description

Provident Fund

Full job description

JOB DESCRIPTION

We are seeking a talented Digital Marketing Specialist to join our team and take a lead role in

implementing innovative digital marketing strategies. As a key player, you will contribute to

the success of our online presence by leveraging your expertise in SEO, SEM, and digital

advertising on various platforms.

SKILLS

 Develop and implement comprehensive media strategies across multiple digital channels,

aligning with overall marketing objectives.

 Collaborate closely with the viewership and engagement team to enhance click-through

rates, watch time, website visits, and email subscriptions.

 Demonstrate a strong understanding of campaign performance measurement, optimizing

key performance indicators (KPIs) based on objectives, and consistently delivering strong

results through testing and ongoing optimization.

 Work with cross-functional teams, including Design, Graphics, Program, Studio Operations,

and Playlist, to manage processes and generate insightful campaign reports with

optimization recommendations.

 Collaborate with the program team to understand and execute content strategies that align

with our brand voice, target audience, and marketing objectives.

 Collect and analyze data from competitive reports, forecast effective target audiences, and

understand their behavior and habits to determine appropriate media channels.

 Prepare and present campaign reports to the team and senior management, highlighting

key insights and performance metrics.

 Proactively monitor the digital landscape, identify trends, and recommend strategic

partners for upcoming campaigns.

 Monitor and analyze the performance of digital media content using analytics tools(Google

Analytics), providing data-driven recommendations for continuous improvement.

 Communication Skills: Exhibit strong communication skills, both verbal and written, and

deliver engaging presentations to convey complex ideas.

 Expert-level knowledge of Google Ad Words

 Researching and implementing content recommendations for organic SEO success.

Job Type: Full-time

Pay: From ₹30,000.00 per month

Benefits:

Provident Fund

Schedule:

Day shift

Supplemental pay types:

Performance bonus

Application Question(s):

Are you immediate joiner?

Education:

Bachelor's (Preferred)

Experience:

Digital marketing: 2 years (Preferred)

total work: 2 years (Preferred)

Work Location: In person