Digital Marketing Specialist cum Recruiter
GRK Foundation Is Fully Owned and Operated Under Govind Ramachandran by a Group of Technology Enthusiasts with a vision of making all Technology Information available in one place.
We're a collective of individuals sharing similar passions, dedicated to fostering a unified community housing a wealth of technological knowledge in a single space. Join our vibrant community GRK Connect to explore opportunities for collaboration, insights into job trends, updates on the market landscape discussions on cutting-edge technology, and much more.
The Role
You Will Be Responsible For
• Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
• Working with content marketing and design teams to create suitable content for each stage of a customer’s digital journey.
• Reviewing and optimising the design and content of all online assets including the company website and social media pages.
• Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
• Using A/B testing to optimise digital marketing performance.
• Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
• Planning and executing viral marketing campaigns across a range of social media platforms.
Ideal Profile
Requirements
• Proven experience in digital marketing, social media management, and community building.
• Strong understanding of social media platforms, algorithms, and analytics tools.
• Excellent written and verbal communication skills, with a creative flair for content creation.
• Demonstrated ability to develop and execute effective digital marketing campaigns that drive measurable results.
• Ability to work independently, prioritize tasks, and meet deadlines in a fast-paced environment.
• Strong analytical skills and attention to detail, with the ability to interpret data and make data-driven decisions.
• Knowledge of SEO, SEM, and email marketing is a plus.
• Bachelor’s degree in marketing, communications, or a related field is preferred.
What's on Offer?
• Work alongside & learn from best in class talent
• Strong opportunities to progress your career
• Opportunity to make a positive impact