Digital Marketing Specialist |Location | Trichy

Company DescriptionINFOC is an Information Technology consulting and services company that delivers digital transformation through a Microsoft Center of Excellence to clients across various industry verticals. As a Microsoft Gold partner and Trusted Technology Consulting partner, the company offers consulting and managed services for Microsoft Azure, Microsoft 365, Dynamics 365 Business Central, and Power Platform. INFOC has rich experience in technological analysis, solution implementation cloud computing, managed services, and end-to-end professional IT services.Role DescriptionWe are currently seeking a full-time Digital Marketing Specialist (Location: Trichy) for an on-site role at our Tiruchirappalli location. In this role, you will be responsible for developing, implementing, and managing digital marketing campaigns that promote the company's services and solutions. You will work closely with the marketing team to develop and execute effective strategies that drive brand awareness, website traffic, and lead generation through various digital channels, including social media, email marketing, SEO, and PPC advertising.QualificationsBachelor's degree in marketing, business, or a related field3+ years of experience in digital marketing strategy and executionProven track record of developing and executing successful digital marketing campaigns across various channelsExperience with marketing automation tools, CRM, and analytics platformsIn-depth knowledge of SEO, SEM, social media marketing, email marketing, and PPC advertisingExcellent written and verbal communication skills, with the ability to create engaging and effective marketing contentStrong analytical skills and the ability to interpret data to make informed decisionsAbility to work independently and collaboratively in a fast-paced, team-oriented environmentExperience working with information technology companies is a plus