Job Description
• Develop search and display PPC campaigns for national and international clients;
• Strong IQ &Soft Skills;
• Manage to maximize lead generation. Rectify landing & thank you page. Optimize the lead-to-customer conversion rate;
• Google Adwords certification preferable;
• Must be able to track, report, and analyze website analytics, and PPC campaigns;
• Develop the paid marketing strategies for key accounts to drive growth and maximise the performance of the digital marketing for the client;
• Manage the PPC strategy according to client requirements;
• Able to do In-depth website analysis and co-operate with the respective department for making the required changes;
• Strong knowledge of digital marketing, including SEO, PPC & social media;
• Monitor the budgets and manage the expense of campaigns apart from estimating the monthly costs;
• Strong working knowledge of Google Adwords and all paid search platforms;
• Effective account management skills;
• Measuring the CTA performance, A/B and multivariate testing to improve conversion rate consistently;
• Cooperate with the different specialized team responsible for creative copy, social media, SEO, and email for optimizing conversion path
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Specialist position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.