Job Description:A digital marketer is responsible for planning, executing, and monitoring online marketing strategies to promote products, services, or brands and drive online engagement, traffic, and conversions. They utilize various digital channels and tools to achieve marketing objectives.

Responsibilities:

Strategy Development: Develop and implement digital marketing strategies to meet business goals and objectives.

Content Marketing: Create and manage content for websites, blogs, social media, and email marketing campaigns.

Social Media Management: Plan and execute social media campaigns to increase brand visibility, engagement, and followers.

Search Engine Optimization (SEO): Optimize website content to improve search engine rankings and drive organic traffic.

Pay-Per-Click (PPC) Advertising: Manage paid advertising campaigns on platforms like Google Ads and social media advertising to increase website traffic and conversions.

Email Marketing: Create and send targeted email campaigns to nurture leads and engage with customers.

Analytics and Reporting: Analyze data and key performance indicators (KPIs) to measure the effectiveness of digital marketing efforts. Use tools like Google Analytics and marketing automation platforms.

Conversion Rate Optimization (CRO): Continuously improve website and landing page elements to increase conversion rates.

Online Advertising: Coordinate and manage online advertising campaigns, such as display ads, affiliate marketing, and influencer partnerships.

Marketing Automation: Implement and manage marketing automation systems to streamline processes and nurture leads.

Budget Management: Allocate and manage budgets for various digital marketing activities, ensuring cost-effectiveness.

Competitor Analysis: Stay updated on industry trends and monitor the competition to identify opportunities and threats.

Qualifications:

Education: A bachelor's degree in marketing, digital marketing, business, or a related field is often preferred.

Digital Marketing Skills: Proficiency in digital marketing tools and platforms, including SEO, PPC, email marketing, social media management, and marketing automation software.

Analytical Skills: Ability to interpret data and draw insights from analytics tools.

Creativity: Strong creative and content creation skills to develop engaging campaigns.

Communication: Excellent written and verbal communication skills for content creation and effective communication with team members and stakeholders.

Adaptability: Ability to stay updated with industry trends and adapt to evolving digital marketing technologies.

Project Management: Strong project management skills to plan and execute marketing campaigns.

Problem-Solving: The capability to identify issues and devise solutions to improve digital marketing performance.

Team Collaboration: The ability to work effectively with cross-functional teams and agencies.

Certifications: Relevant certifications, such as Google Ads or HubSpot certifications, can be a plus.

Digital marketing roles can vary from entry-level positions to more specialized roles, such as SEO specialist, content marketer, social media manager, or digital advertising manager. The specific job description and qualifications may differ accordingly.

Job Type: Full-time

Salary: ₹15,000.00 - ₹20,000.00 per month

Ability to commute/relocate:
• Vijayawada, Andhra Pradesh: Reliably commute or planning to relocate before starting work (Required)

Education:
• Bachelor's (Preferred)

Experience:
• Digital marketing: 1 year (Preferred)
• total work: 1 year (Preferred)

Speak with the employer
+91 7013760557