Job description
We are Indigo Slate, a Seattle based Marketing powerhouse with deep expertise in marketing for technology brands working with Foolproof, a product design specialist. Both of these companies are owned by Zensar, a global technology provider. Regardless of the brand, each remains committed to the power of experience-led design, marketing and engineering.

To be considered for this role you must be able to communicate in both English and French at professional proficiency level.

We are looking for a Digital Partner Marketing Advisor (DPMA) to manage the relationship with a series of technology companies to drive high level marketing planning & campaign management. This individual should be passionate about the power of technology to solve business challenges and be able to dig into strategy around unique positioning and campaign approaches for technology companies looking for real impact.

Key skills

You have experience with Partner and traditional Go-To-Market services. You are passionate about crafting joint value propositions building intelligent solutions with Partners, and empowering people and organizations to do more. You possess the right energy and attitude to work within a team dedicated to the success of our client’s Partner Marketing initiatives.
• Building joint value propositions and messaging positioning frameworks.
• Technology Marketing Strategy.
• Campaign Management and working closely with a Creative Studio/team.
• Thought Leadership Marketing Best Practices and Trends.
• Relationship Management.
• GTM Investment Tracking and ROI.

Your role

As a Partner Marketing Advisor, you'll craft collaborative value propositions with partners and engaging stakeholders. Prioritize, develop the marketing strategy based on this, and define solutions. Your unique contribution extends to translating these joint value propositions into impactful marketing outputs, collaborating closely with our internal creative studio and partners for cohesive deliverables.

Specifically you will:
• Define joint value prop between client Partner, in alignment with expected business outcomes for the local area.
• Document marketing priorities and goals and connect the GTM value proposition to the market needs.
• Act as SME, demonstrating deep understanding and pulse of the partner eco-system (market, competition, demand), providing local feedback and insights on campaign landing to Area and Corporate marketing stakeholders.
• Ensure campaign lead flow (inbound, outbound) operating as planned and nurture stream/hand-offs are prepped.
• Relationship management with a select group of partners, driving close collaboration on campaigns.
• Seek opportunities to collaborate across the team, connecting activities to simplify and drive success.
• Be a champion for holistic growth of a new program and opportunity for our team.

Your Experience
• 6+ years of experience in product or channel marketing, partner channel development, business development, alliance management, through partner marketing in the technology industry.
• Multilingual is a big plus in growing our global teams. For this role you MUST be proficient in written and spoken English and French.
• Strong partner relationship management and solution development skills
• Strong executive presence including communication and presentation skills with a high degree of comfort to large and small audiences.
• Excellent communication and writing skills.
• Problem solving, escalating when needed.
• Experience working with a team of SMEs (Strategy, Creative, Media, Accounts, PMs)
• Experience with technology platforms and solutions with a reasonable level of technical proficiency
• Extensive experience working with virtual teams across functions and geographies
• Inclusive and collaborative – driving teamwork and cross-team alignment.
• Problem solving mentality leveraging internal and/or external resources, conflict resolution, and follow through with partners.
• Proven experience in Partner Marketing or GTM expertise within the technology industry
• Experience working with cloud technologies is strongly preferred.

Benefits

When you join us, you’ll gain access to a number of unique benefits including:
• Annual variable bonus.
• 25 days of annual leave (plus bank holidays), which increases with your length of service.
• The option to buy or sell up to three days of annual leave a year.
• Private pension scheme with a salary sacrifice option available.
• Private medical insurance.
• Employee Assistance Programme.
• Life insurance.
• A global benefits and rewards platform.
• Additional benefits with long service.