Job description
Dakota Hotels are seeking a technologically minded and hands-on, experienced multi-site senior revenue professional for the role of Director of Revenue. With a remit of driving technological advancements to bring revenue enhancement, we are seeking an individual with strong project management skills, a collaborative mindset, and the ability to drive a scalable vision and purpose whilst attaining revenue goals across all areas of our growing business.

REMUNERATION and WORKING PATTERN

This role will be based largely onsite at our hotel in Manchester city centre, with the option of working from home up to two days per week. Applicants who can be based at an alternative Dakota Hotel (Leeds, Glasgow, Newcastle, or South Queensferry) will also be considered.

This is a permanent contract boasting a highly competitive basic salary with target-based bonuses of up to an additional £25,000 per annum as well as an enhanced employer pension contribution and private medical care.

PRIMARY ROLE RESPONSIBILITIES

Revenue strategy and rate management:

· Continue to develop and implement the revenue yield management strategy for all hotels within the Dakota Hotels brand for our five existing hotels, expanding to eight within two years, and future new hotels as the brand grows.

· Be hands-on in managing the revenue management system (RMS), ensuring the RMS is optimally set up to deliver the best REVPAR results, and challenge the outcomes of the system when this falls outside of expected parameters.

· Optimizing hotel and corporate pricing strategies through definition and management of all rates, rate levels, LOS restrictions and other tactics to reflect demand and other market conditions.

· Effectively forecast and predict consumer behaviour, proactively and expediently reacting to market trends by optimising product availability and pricing to maximise revenue growth.

· Develop and track all commercial and revenue-related KPIs, working closely with Finance and Sales to achieve revenue optimisation goals.

· Develop overall pricing strategy to include all market segments and distribution channels across the group.

· Work closely with Marketing to create targeted packages, rates and offers to strategically offer tailored propositions to our segmented market.

Distribution & eCommerce:
• Develop and implement a rooms distribution and eCommerce strategy, working with IT to understand our current tech stack and build recommendations on advancements which will support our commercial goals and optimise website sales.
• Manage, or oversee the management, of all online rooms sales platforms including the GDS and OTAs as well as the property management system to establish the best working practices for our commercial benefit. Ensure all OTAs are managed effectively, striking a balance between visibility on the platforms and ensuring OTA commissions are kept to a minimum.

· Work with a strong hold of our reservations and revenue-related systems, working with IT and third parties to maximise our technologies for our commercial benefit.

Sales and leadership:

· Direct the development and implementation of a high-performing revenue operations function, emphasizing efficient and scalable processes for inventory management, rate manipulation, pipeline and groups management, and revenue reconciliation hand-in-hand with reservations, sales and operations.

· Reporting to the Executive Team, you will work closely with property General Managers as well as the marketing and sales function to ensure a cohesive sales and marketing (S&M) approach.

· Work closely with reservations and sales to create and implement a formal ‘Lead to Loyal’ process that drives upgrades and focuses on auxiliary spend.

BENEFITS

In addition to being part of a culture infused with positivity and opportunity for ongoing development, tangible benefits you could enjoy when you join our team include:

–Discounts off stays and dining at any Dakota

–Access to our Employee Assistance Program which includes

· free private mental health support and counselling sessions

· video GP consultations and private prescription services

· online fitness resources

–Additional holiday day on the first anniversary of your employment

–Family-friendly flexible working options

–Support from our inhouse Mental Health Champions

–Meals on duty and uniforming

–Access to a suite of external, certified resources via our Learning Management System

–Supportive continuous professional development culture with an annual appraisal and objectives, or a Personal Development Plan

–Opportunities to undertake both internal and external training courses, including potential for in-house Apprenticeships

Full terms on our benefits can be found in our Handbook.

APPLICANT REQUIREMENTS

· You will have extensive experience in revenue management within the hotel sector, with a minimum of 3 years’ experience in multi-hotel site revenue management across a minimum of three cities.
• Demonstrable project management skills and stakeholder communication skills, namely working closely with IT and Marketing.
• You will have proven experience of ensuring that sales and pricing strategies are based on commercial judgement through effective analysis and reporting. Within the application process, you will be asked to respond to a case study to demonstrate these skills.

· Previous experience in the luxury hotel market is preferred and experience in the UK hotel market is required.

· Experience utilising a CRM and/or CDP, linking with marketing to target packages and revenue optimisation strategies to a segmented market.

· Demonstrably technology minded, bringing insights from previous systems and the ability to translate your understanding of revenue optimisation needs into a tech stack strategy.

· Strong analytical skills and the ability to translate insight into action.

· Strong numerical reasoning and expert level command of Excel.

· Related qualifications such as a HOSPA certification or relevant degree is strongly advantageous.

· Be familiar with the latest digital platforms to maximise revenues with a strong aptitude for systems and technology.

· Be willing and able to based onsite for a minimum of two days per week with the opportunity to work from home up to two days per week.
• A self-driven individual with strong communication skills, an enthusiastic individual who will promote our culture of positivity.
• All candidates must have the right to work in the UK. Visa sponsorship is not available.
• Successful candidates must demonstrate having researched our brand and a genuine desire to be part of our team.

ABOUT DAKOTA HOTELS

Dakota is a growing UK-based lifestyle brand, known for our stylish hotels, bustling brasserie Grills and upscale cocktail Bars. Dakota’s story started with two boutique hotels on the outskirts of Edinburgh, in South Queensferry, and Glasgow, in Eurocentral. We have now expanded into prime city centre locations in Glasgow, Leeds, and Manchester, with Newcastle coming in 2025 and more in our pipeline.

Dakota is synonymous for delivering attentive and genuine guest service. We attract hard-working individuals who are passionate about working to the highest standards and have been voted within The Caterer’s Top 15 Best Employers in Hospitality for the last five years in a row. We were also featured within the Top 10 employers in the 2024 Sunday Times Best Places to Work in the UK, as well as being awarded the Spotlight Award for Best Places to Work for LGBTQIA+ employees.

As recent winners of The Cateys ‘People Team of the Year’, we have award-winning internal training programmes within Dakota Academy fostering continuous development and ongoing training. As a result, over 75% of our leaders have been promoted internally and, for four consecutive years, a member of our team has won a prestigious Acorn Award awarded by The Caterer to the ‘Top 30 under 30’ in the industry, demonstrating our success in developing talent.

Eurocentral | Edinburgh | Glasgow | Leeds | Manchester | Newcastle 2025 | Manchester Airport 2026