Job Description
The ideal candidate will have extensive experience working closely with a product organization, and is comfortable leading and collaborating with both creative and technical teams
Mindful - you seek to be respectful, an active listener and to pay attention to detail
Driven by Excellence - you are driven by our mission and our passion for customer success which means you relentlessly pursue excellence, that you do not tolerate mediocrity and you work intensely to achieve your goals
High Integrity - you seek open and honest communication, and you hold yourself to very high moral and ethical standards
You reject manipulation, dishonesty and intolerance
5+ Experience leading a product marketing team in a B2B organization
Direct product marketing experience with a track record of driving rapid growth of innovative technologies
Executive presence with an ability to influence and drive requirements across a diverse set of stakeholders
Critical thinker with excellent written and verbal communication skills
Must be capable of writing and creating content that tells a compelling Circle story to customers and prospects
You love crypto and are a constant learner in this space
Benefits
We consider a wide variety of elements when crafting our compensation ranges and total compensation packages
Starting pay is determined by various factors, including but not limited to: relevant experience, skill set, qualifications, and other business and organizational needs
Base Pay Range: $1+7,500 - $255,000
Annual Bonus Target: 20%
Also Included: Equity & Benefits (including medical, dental, vision and 401(k))
Circle has a discretionary vacation policy
We also provide 10 days of paid sick leave per year and 11 paid holidays per year in the U.S
Responsibilities
We are looking for an experienced leader in Product Marketing who is passionate, strategic, and customer-obsessed to join our Product Marketing team
You'll set the vision and drive the strategy, positioning, and messaging for existing and new product launches and existing products for a variety of audiences, partners and use cases that Circle serves to drive growth for the business
You will work collaboratively with cross-functional teams from revenue, product management, demand generation, communications, brand, executive leadership as well as other partners and customers
In this role, you will play a pivotal role in shaping Circle's roadmap through competitive insight, product positioning, go-to-market strategies and the execution of key launches that push our business forward
Grow, hire and mentor a global team of product marketers focused on customer solutions
Work with a cross-functional team of product managers, marketers, leadership and customer facing Circlers to build and launch products globally - from initial market validation, positioning & messaging, to go-to-market strategy and launch execution
Build data-driven, actionable insights that inform product & marketing strategy
Define new packages and narratives to drive growth and engagement
Develop sales enablement strategies including training, customer and partner assets
Build out the in-depth competitive analysis for positioning against like offerings from competitors so Circle makes the right decisions
Support partner promotions, brand campaigns, and other marketing initiatives to increase product adoption
Multi Stakeholder - you have dedication and commitment to our customers, shareholders, employees, families and local communities
You thrive in unstructured environments and bring order to chaos
Job description
Circle is a financial technology company at the epicenter of the emerging internet of money, where value can finally travel like other digital data - globally, nearly instantly and less expensively than legacy settlement systems. This ground-breaking new internet layer opens up previously unimaginable possibilities for payments, commerce and markets that can help raise global economic prosperity and enhance inclusion.
What you'll be part of:
Circle is committed to visibility and stability in everything we do. As we grow as an organization, we're expanding into some of the world's strongest jurisdictions. Speed and efficiency are motivators for our success and our employees live by our company values: Multistakeholder, Mindfulness, Driven by Excellence and High Integrity. Circlers are consistently evolving in a remote world where strength in numbers fuels team success. We have built a flexible and diverse work environment where new ideas are encouraged and everyone is a stakeholder.
What you'll be responsible for:
We are looking for an experienced leader in Product Marketing who is passionate, strategic, and customer-obsessed to join our Product Marketing team. You'll set the vision and drive the strategy, positioning, and messaging for existing and new product launches and existing products for a variety of audiences, partners and use cases that Circle serves to drive growth for the business.
You will work collaboratively with cross-functional teams from revenue, product management, demand generation, communications, brand, executive leadership as well as other partners and customers. The ideal candidate will have extensive experience working closely with a product organization, and is comfortable leading and collaborating with both creative and technical teams. In this role, you will play a pivotal role in shaping Circle's roadmap through competitive insight, product positioning, go-to-market strategies and the execution of key launches that push our business forward.
You will work on:
• Grow, hire and mentor a global team of product marketers focused on customer solutions
• Work with a cross-functional team of product managers, marketers, leadership and customer facing Circlers to build and launch products globally - from initial market validation, positioning & messaging, to go-to-market strategy and launch execution.Build data-driven, actionable insights that inform product & marketing strategy
• Define new packages and narratives to drive growth and engagement
• Develop sales enablement strategies including training, customer and partner assets
• Build out the in-depth competitive analysis for positioning against like offerings from competitors so Circle makes the right decisions
• Support partner promotions, brand campaigns, and other marketing initiatives to increase product adoption
You will aspire to our four core values:
• Multi Stakeholder - you have dedication and commitment to our customers, shareholders, employees, families and local communities.
• Mindful - you seek to be respectful, an active listener and to pay attention to detail.
• Driven by Excellence - you are driven by our mission and our passion for customer success which means you relentlessly pursue excellence, that you do not tolerate mediocrity and you work intensely to achieve your goals.
• High Integrity - you seek open and honest communication, and you hold yourself to very high moral and ethical standards. You reject manipulation, dishonesty and intolerance.
What you'll bring to Circle:
• 10+ years of experience; B2B experience preferred.
• 5+ Experience leading a product marketing team in a B2B organization
• Direct product marketing experience with a track record of driving rapid growth of innovative technologies
• Strong understanding of platform services businesses, and ability to carry complex technical conversations at a conceptual level; experience in Payments, Fintech or Blockchain technology is a plus.
• Demonstrated ability to coach, develop and grow a diverse and global team of Product Marketing Managers to achieve desired results
• Executive presence with an ability to influence and drive requirements across a diverse set of stakeholders.
• Critical thinker with excellent written and verbal communication skills. Must be capable of writing and creating content that tells a compelling Circle story to customers and prospects.
• You thrive in unstructured environments and bring order to chaos.
• You love crypto and are a constant learner in this space.
• Proficiency in Google Suite, Slack and Macbook preferred.
Additional Information:
• This position is eligible for day-one PERM sponsorship for qualified candidates.
Circle is on a mission to create an inclusive financial future, with transparency at our core. We consider a wide variety of elements when crafting our compensation ranges and total compensation packages.
Starting pay is determined by various factors, including but not limited to: relevant experience, skill set, qualifications, and other business and organizational needs. Please note that compensation ranges may differ for candidates in other locations.
Base Pay Range: $1+7,500 - $255,000
Annual Bonus Target: 20%
Also Included: Equity & Benefits (including medical, dental, vision and 401(k)). Circle has a discretionary vacation policy. We also provide 10 days of paid sick leave per year and 11 paid holidays per year in the U.S.
We are an equal opportunity employer and value diversity at Circle. We do not discriminate on the basis of race, religion, color, national origin, gender, ****** orientation, age, marital status, veteran status, or disability status. Additionally, Circle participates in the E-Verify Program in certain locations, as required by law.
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💡 Quick Summary
Seeking a career-building opportunity? The Director| Product Marketing | Now Hiring position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Miami offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
