Job Description
Job Description
• 3-4 years of experience in running performance marketing campaigns for e-commerce organizations.
• Hands-on experience in running campaigns on Marketplaces like Amazon & Flipkart
• Hands-on experience in running acquisition and remarketing campaigns across Google network, Facebook, Instagram, Twitter, LinkedIn.
• Experience in managing & running campaigns with Affiliates & Programmatic Network
• Understanding of the app ecosystem - Attribution, Tracking & tuning various End-to-End Funnel Metrics & Real-Time ROI measurements right from Traffic Metrics to conversion funnels.
• Hands-on experience in managing the marketing budget at scale along with the business objectives & KPIs like CPI, CPM, CAC/LTV, Acquisition, Remarketing, Cross-Sell, Up-Sell, etc.
Responsibilities
• Translate business goals into campaign plan (media plans)-create budget & sales projections and optimize and pace the campaigns to budget
• Responsible for growth in new users and driving online transactions
• Create, edit, and optimize Google Ads campaigns: Search, Display, Discovery, Shopping, Remarketing & Video campaigns
• Create, edit, and optimize Facebook Ad campaigns Twitter ad campaigns, and make improvements across user funnels
• Create, edit, and optimize Amazon & Flipkart, and optimise for Sales
• Organize and structure ad campaigns and accounts for maximum positive performance results
• Analyze the account performance regularly and make optimizations to improve or tweak the performance
• Report on Campaign performance
• 3-4 years of experience in running performance marketing campaigns for e-commerce organizations.
• Hands-on experience in running campaigns on Marketplaces like Amazon & Flipkart
• Hands-on experience in running acquisition and remarketing campaigns across Google network, Facebook, Instagram, Twitter, LinkedIn.
• Experience in managing & running campaigns with Affiliates & Programmatic Network
• Understanding of the app ecosystem - Attribution, Tracking & tuning various End-to-End Funnel Metrics & Real-Time ROI measurements right from Traffic Metrics to conversion funnels.
• Hands-on experience in managing the marketing budget at scale along with the business objectives & KPIs like CPI, CPM, CAC/LTV, Acquisition, Remarketing, Cross-Sell, Up-Sell, etc.
Responsibilities
• Translate business goals into campaign plan (media plans)-create budget & sales projections and optimize and pace the campaigns to budget
• Responsible for growth in new users and driving online transactions
• Create, edit, and optimize Google Ads campaigns: Search, Display, Discovery, Shopping, Remarketing & Video campaigns
• Create, edit, and optimize Facebook Ad campaigns Twitter ad campaigns, and make improvements across user funnels
• Create, edit, and optimize Amazon & Flipkart, and optimise for Sales
• Organize and structure ad campaigns and accounts for maximum positive performance results
• Analyze the account performance regularly and make optimizations to improve or tweak the performance
• Report on Campaign performance
💡 Quick Summary
Seeking a career-building opportunity? The Ecommerce Marketing Specialist position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Gurugram offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
