Job Description
The ideal candidate must be able to see the big picture and take initiative.
Responsibilities:
Define and execute the marketing and communication activities according to our marketing plan.
Coordinate all marketing activities to generate leads.
Collaborate with other teams to promote offerings.
Inform clients and prospects of products and services through creative marketing strategies.
Track performance of all marketing campaigns.
Responsible for managing websites, social media channels, CRM and e-marketing platforms, along with assisting in planning and coordinating external and internal events, while supporting overall marketing initiatives.
Manage/organize/analyze/report on social media and web metrics, analytics, traffic and SEO
Develop and execute content calendars and campaigns for social media, web, e-marketing; publish approved content on time and accurately in conjunction with communications team
Create and/or source engaging messaging, text, images and video for all platforms using internal/external resources.
Assist in planning, executing and attending educational programs, networking events, internal/external trainings and sponsored events.
Help plan and develop the overall marketing strategy for HITLAB.
Stay current on the digital healthcare industry, key sponsors and marketing trends
Other duties as assigned
Education and Experience:
Bachelor’s degree in marketing, communications, advertising, new media or related field
Minimum 3+ years in event marketing with extensive web/digital experience
Proven capability with social media and web platforms, analytics, SEO, Canva
Splash marketing automation platform familiarity, and CRM use/experience greatly preferred
Competence with MS Office suite; some graphic design skill a plus
Preferred experience with HTML/CSS for backend website management
Required Skills/Abilities:
Strong organizational and time management skills
Excellent written and verbal communication skills
Good interpersonal and customer service skills
Proficient in Microsoft Office Suite
Able to work independently and as part of a team
Great problem solver
High attention to detail
Can prioritize tasks
Positive attitude and high energy
Born to learn and take on new challenges
Supervisory Responsibilities:
This position has no supervisory responsibilities.
💡 Quick Summary
Seeking a career-building opportunity? The Event Marketing Manager position is now open for candidates interested in the Event Management Jobs sector. This role in Patna offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Event Management Jobs is a plus.
