Job Description
About Us
Highland Electric Fleets' electrification-as-a-service (EaaS) model aims to make electric school buses and other clean heavy duty vehicles attainable for every district across the US and Canada. Our turnkey solution tackles financing, vehicle procurement, infrastructure upgrade and maintenance to create a reliable and affordable fleet for our customers.
We know that cleaner buses create healthier communities and it's our mission to eliminate the barriers to better student health and cleaner air - just 10 electric buses will reduce the pediatric asthma risk for 1,500 students!
We are looking for candidates that want to help support this mission...
• Source: American Journal of Respiratory and Critical Care Medicine. Based on estimates for Highland customer with large fleet
Summary
The Events Marketing Manager will play a critical role in managing Highland's events and representing our brand with key stakeholders across the country.
This role is pivotal in managing and enhancing the customer experience, engaging our partners, and building a community of parents, students, and local advocates who champion the benefits of electric vehicle fleets.
This person will manage the production of live and virtual events and have extremely strong organizational skills with direct experience managing consumer events, trade shows, and corporate events, and maintaining an event budget. This role will manage 1-2 direct reports.
Key Responsibilities: Create and implement event marketing plans that align with the Highland's overall marketing strategy and deliver an engaging brand experience for customers, consumers and our partners Manage and coordinate the events calendar to ensure proper brand presence based on size and type of event - consumer, trade and customer events Manage all event logistics including selecting & coordinating with vendors and other partners, overseeing production of event collateral, and managing event budgets and timelines Attend a selection of events, both live and virtual, ensuring they align with our business objectives and brand standards Provide regular project status updates to relevant stakeholders Conduct pre- and post-event analytics to gauge success and identify areas for improvement Manage national speaking application program Oversee promotional items (ordering, inventory, and delivery)Manage and mentor events marketing team Manage campaign assets, timelines and other critical information in internal tracking systems and calendars Become an expert and steward of Highland's brand guidelines and help facilitate adherence with cross functional teams
Qualifications 5+ years' experience in an events management role Excellent project management skills, extremely organized, strong attention to detail, and ability to multi-task with demanding timeframes Excellent interpersonal skills exhibiting tact and diplomacy in establishing and maintaining cooperative, professional relationships with partners, cross-functional teams and public Excellent communication skills, both verbal and written including strong proofreading, and editing skills to compose social and business correspondence, and invitations Experience building a production timeline for events, e.g. run of show, vendor timelines, etc. Creative problem-solving skills Experience with Google/Microsoft Suite required Experience with Adobe Creative Cloud a plus
What You Can Expect from Highland:
• Competitive base salary and performance-based bonus program
• A supportive, highly collaborative, team-oriented environment
• Opportunities to make a difference, be heard, add value, and be recognized
• Growth and development with a leader in this new and exciting industry
• Ability to work with bright, innovative, and forward-thinking colleagues
• Health, Vision, and Dental coverage for employees & their dependents
• Life insurance, public transportation assistance
• Generous Paid Time Off
• 401(k) program and company match
Highland Electric Fleets provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Highland Electric Fleets complies with applicable state and local laws governing nondiscrimination in employment. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Highland Electric Fleets' electrification-as-a-service (EaaS) model aims to make electric school buses and other clean heavy duty vehicles attainable for every district across the US and Canada. Our turnkey solution tackles financing, vehicle procurement, infrastructure upgrade and maintenance to create a reliable and affordable fleet for our customers.
We know that cleaner buses create healthier communities and it's our mission to eliminate the barriers to better student health and cleaner air - just 10 electric buses will reduce the pediatric asthma risk for 1,500 students!
We are looking for candidates that want to help support this mission...
• Source: American Journal of Respiratory and Critical Care Medicine. Based on estimates for Highland customer with large fleet
Summary
The Events Marketing Manager will play a critical role in managing Highland's events and representing our brand with key stakeholders across the country.
This role is pivotal in managing and enhancing the customer experience, engaging our partners, and building a community of parents, students, and local advocates who champion the benefits of electric vehicle fleets.
This person will manage the production of live and virtual events and have extremely strong organizational skills with direct experience managing consumer events, trade shows, and corporate events, and maintaining an event budget. This role will manage 1-2 direct reports.
Key Responsibilities: Create and implement event marketing plans that align with the Highland's overall marketing strategy and deliver an engaging brand experience for customers, consumers and our partners Manage and coordinate the events calendar to ensure proper brand presence based on size and type of event - consumer, trade and customer events Manage all event logistics including selecting & coordinating with vendors and other partners, overseeing production of event collateral, and managing event budgets and timelines Attend a selection of events, both live and virtual, ensuring they align with our business objectives and brand standards Provide regular project status updates to relevant stakeholders Conduct pre- and post-event analytics to gauge success and identify areas for improvement Manage national speaking application program Oversee promotional items (ordering, inventory, and delivery)Manage and mentor events marketing team Manage campaign assets, timelines and other critical information in internal tracking systems and calendars Become an expert and steward of Highland's brand guidelines and help facilitate adherence with cross functional teams
Qualifications 5+ years' experience in an events management role Excellent project management skills, extremely organized, strong attention to detail, and ability to multi-task with demanding timeframes Excellent interpersonal skills exhibiting tact and diplomacy in establishing and maintaining cooperative, professional relationships with partners, cross-functional teams and public Excellent communication skills, both verbal and written including strong proofreading, and editing skills to compose social and business correspondence, and invitations Experience building a production timeline for events, e.g. run of show, vendor timelines, etc. Creative problem-solving skills Experience with Google/Microsoft Suite required Experience with Adobe Creative Cloud a plus
What You Can Expect from Highland:
• Competitive base salary and performance-based bonus program
• A supportive, highly collaborative, team-oriented environment
• Opportunities to make a difference, be heard, add value, and be recognized
• Growth and development with a leader in this new and exciting industry
• Ability to work with bright, innovative, and forward-thinking colleagues
• Health, Vision, and Dental coverage for employees & their dependents
• Life insurance, public transportation assistance
• Generous Paid Time Off
• 401(k) program and company match
Highland Electric Fleets provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Highland Electric Fleets complies with applicable state and local laws governing nondiscrimination in employment. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
💡 Quick Summary
Seeking a career-building opportunity? The Events Marketing Manager position is now open for candidates interested in the Event Management Jobs sector. This role in Beverly offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Event Management Jobs is a plus.
