Job Description
Marketing Leader
About the Role:
This role offers a unique opportunity to spearhead marketing initiatives for a leading entertainment company in India.
Job Description:
• Brand Leadership:
Develop and maintain a strong brand identity across multiple parks and sub-brands, ensuring lasting brand equity through compelling narratives.
Digital & Performance Marketing:
Lead ROI-driven digital initiatives across SEO, SEM, paid media, influencer marketing, and social media, leveraging data-led strategies to optimize reach, engagement, and conversions.
Consumer Insights & Strategy:
Harness market research, analytics, and consumer behavior insights to shape product-market fit, enhance customer experience, and guide brand strategy.
Integrated Campaign Management:
Conceptualize and execute high-impact 360° marketing campaigns across print, outdoor, digital, and on-ground platforms in collaboration with creative and media partners.
Strategic Partnerships & Alliances:
Build and manage valuable partnerships with travel operators, tourism boards, influencers, media houses, and F&B brands to unlock new business opportunities and distribution channels.
Growth & Revenue Optimization:
Collaborate closely with sales and park operations teams to drive visitor footfalls, ticketing growth, promotional offers, and revenue-maximizing initiatives.
Team Leadership & Development:
Inspire, lead, and mentor a high-performing marketing team across brand, digital, CRM, content, and design, fostering a culture of creativity, ownership, and results.
Marketing Innovation & Technology:
Champion the adoption of marketing automation, Marketing Tech, and AI-powered solutions to enhance operational efficiency, personalization, and campaign impact.
💡 Quick Summary
Seeking a career-building opportunity? The Executive Director Marketing Strategy position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Pune offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
