• Plan and complete field marketing campaigns after conducting preliminary research
• Develop robust knowledge of all product lines/services
• Produce various literature, signage, merchandise, and other materials to be used at field marketing events
• Maintain relationships with third-party vendors and venues
• Negotiate with retailers and other third-party partners on promotional display and merchandise placement
• Promote business expansion opportunities to retailers and other merchants through successful field marketing programs
• Attend relevant trade shows and events
• Monitor industry trends and competitor activities