Job Description
Responsibilities
• Research industry-related topics (combining online sources, interviews and studies)
• Write clear marketing copy to promote our products/service (including web content, brochures, guides, whitepapers)
• Coordinate with marketing and design teams to illustrate articles
• Conduct simple keyword research and use SEO guidelines to increase web traffic
• Identify customers' needs and gaps in our content and recommend new topics
• Conduct keyword and SEO research to understand customers' needs
• Create compelling and effective copy for marketing materials, such as website content, emails, and social media posts
• Work closely with the marketing and creative teams to understand the company's brand and messaging, and create copy that aligns with the brand
• Collaborate with other departments, such as product and sales, to create cohesive marketing materials
• Stay up-to-date on industry trends and best practices in marketing copywriting
• Conduct market and customer research to understand the target audience and create relevant and engaging copy
• Edit and proofread marketing materials to ensure accuracy and consistency
• Measure and report on the success of marketing materials, using metrics such as website traffic, email opens, and conversions
Requirements
• Proven work experience as a Content Writer, Copywriter or similar role for B2B
• Portfolio of published content including website copy
• Experience doing research using multiple sources
• Excellent writing and editing skills in English
• Experience in writing for B2B SaaS
• Experience in copywriting in B2B fintech/finance domain is a must
• Ability to conduct market and customer research to create relevant and engaging copy
• Time management and organizational skills
• Good experience in SEO and content marketing
💡 Quick Summary
Seeking a career-building opportunity? The Fintech Marketing Copywriter position is now open for candidates interested in the Content Writer Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Content Writer Jobs is a plus.
