Responsibilities • Creating interactive and interesting, informative and catchy content/posts for online use • Create content marketing campaigns to drive leads and subscribers Use SEO, best practices to generate traffic to our site • Content creation, on-page and off-page SEO • Regularly produce various content types for multiple platforms, including email, social media posts website, blogs, articles, social updates, banners, case studies, guides, white papers, etc. • Research and analyze content marketing metrics and makes changes as needed • Collaborating with campaign managers, creative team, and designers to illustrate articles • Identify customers' needs and gaps in our content and recommend new topics Skills Required • 1-3 years' experience in content writing for a B2B and B2C audience. • Should have excellent writing skills with unblemished grammar expertise as well as the ability to communicate and collaborate effectively • Capacity to pick up quickly and adapt to new challenges • Ability to meet deadlines, follow guidelines, and communicate with clients • Excellent attention to detail. • Proven experience producing engaging content including case studies, blog articles, videos and other customer-facing marketing communications. • Knowledge of digital marketing tactics, including SEO, social media, email marketing and web analytics • Understanding of content distribution strategies and ability to implement these. Perks & Benefits • Permanent role • Competitive salary package • 5 days in a week • Fixed day shift • Good international exposure & career growth (ref:updazz.com