Description
Perceptions is a strategy-based creative branding agency- we plan, we design and we execute, all, with a flair. We love to nurture or create brands that are bold, brilliant, balanced, basically anything but boring. Our approach of transforming visions into brands is integrated and multi-perspective. It is a journey of evolution that we take holding hands with brands leading to amazing, purposeful and ultimately impactful outcomes.
Objectives of this Role
• Work on a wide range of projects and media, using various computer software to visualize and develop innovative graphic designs that meet business goals
• Obtain input from management, ensuring designs meet organizational standards and brand expectations, express ideas accurately, and represent the company or client appropriately
• Work independently and cooperatively on multiple projects with marketing team, meeting deadlines and budget constraints, and scheduling project implementation based on workload, which may include five or more simultaneous projects
• Examine existing processes, identifying flaws and creating solutions to improve design capabilities
• Update and maintain internal databases of designs, photography, and video
Daily and Monthly Responsibilities
• Collaborate, brainstorm, and strategize with multiple teams or clients for a wide range of materials that may include web pages, presentations, programming collateral, signage, internal communication, newsletters, and marketing materials
• Translate strategic direction into the high-quality design within an established brand identity
• Develop concepts by hand or with software, and execute original content determining ideal usage of color, text, font style, imagery, and layout
• Manage the design and uploading process of all project material, understanding best practices for using a content management system
• Use trend intelligence and an understanding of the current and historical business and market to design and execute specific classifications
Skills and Qualifications
• Bachelor’s degree in graphic design, art, or a similar discipline
• 2+ years of experience with design software, including Illustrator, InDesign, Photoshop, Dreamweaver, etc.
• Proven experience with graphic design, with a strong portfolio of work
• Excellent communication and presentation skills
• Organizational and time-management skills for meeting deadlines in a fast-paced environment