Description
Growth Marketing Manager
Work Location :
Remote
Work Experience : 4-7 years.
Key Responsibilities :
a) Leading analytical projects strategize and optimize customer, revenue and venture growth that span across marketing, business development, product, technology, and customer success functions.
b) Executing, analyzing and optimizing performance marketing channels (e.g. Hubspot, MailChimp, SEO, Google Ads, social media ads, etc).
c) Heading consulting-centric projects that take inputs from customer feedback, BD funnel data, market research, and user behaviors to inform business strategy and direction.
d) Collaborate with the Directors across functions to improve upon customer experience and create personalized storytelling resources for high-value clients.
e) Coordinate and manage external vendors ensuring their quality and timely delivery
f) Gather, maintain and present data to leverage earned, paid and owned media to rePurp
g) Analyze the entire B2B sales funnel data to build and improve upon funnel structure, touchpoints, sales content and sales material to potential business customers (e.g.
case studies, videos, etc.)
h)
Stay on top of new tools trends and best practices in digital advertising:
test and evaluate their efficiency in improving scale or effectiveness of our marketing efforts.
i) Work with teams across functions, providing support for data collection and analysis.