Growth Marketing Manager

Your work can move mountains. You're passionate about growth, marketing, product and technology. You are the perfect blend of right and left brain, creative and analytical, sales and marketing.

If that sounds a little like you, we've got a once-in-a-lifetime opportunity for you. Juspay is looking for a Growth Marketer for its new businesses. We would like you to produce awesome work for India and our international audience.

The Growth Marketer is expected to work across several aspects of marketing – from branding and positioning to targeted outreach, campaigns, events, and communication across channels.

Key roles & responsibilities are as under:
• Work closely with the Business Development team and the Product teams to develop product positioning and messaging, that resonates with merchants and differentiates our product
• Develop and manage project timelines, budgets, and resources for various marketing programs and campaigns
• Design & implement market specific strategies to accelerate demand generation - SEO, Paid Marketing, Lead magnets like Webinars, E-Books etc
• Ensure that all marketing projects are delivered on-time, within scope and budget
• Manage external vendors and agency partners to ensure quality deliverables and adherence to project timelines
• Lead post-project evaluation and analysis to measure effectiveness of marketing initiatives
• Own the content charter: Work with all stakeholders for building marketing communications (e.g. sales documentation, product videos, website, newsletters, blogs, customer case studies and whitepapers)
• Product Evangelisation: PR / Channel Marketing / Events / Conferences

Desired Qualifications & Skills:
• Full-time position based in Bangalore
• Bachelor's or Master's in marketing or related discipline
• 1-3 years of product marketing experience, preferably in an Enterprise SaaS industry
• Foundational marketing and campaign management experience
• Prefer working in a collaborative, cross-team capacity. This role requires you to work across functions and departments to take product adoption to exceptional heights
• Excellent written and verbal communication skills
• Ability to carve out actionable, data-driven insights to shape product and marketing strategy
• Metrics-driven and analytical; proven ability to prioritize, drive, and achieve results through self and others
• Ability to execute strategies through internal and external stakeholders, while maintaining a high bar on quality of execution
• Ability to flex with business needs: copywriting, optimizing onboarding conversions, content strategies, email/push, distribution activities
• Ability to effectively prioritize and manage your time to address multiple responsibilities in a fast-paced, professional environment

About Juspay

Juspay is India's foremost payments software platform. Its platform is India's Payment Operating System. We interconnect merchants and marketplaces with banks, card networks, acquirers, lenders, BNPL providers, payment gateways, aggregators, and processors, with a singular focus on making the purchase experience effortless and more personal. Juspay's technology is embedded in over 300 Mn+ devices, 1Bn+ Apps and and powers 11M+ transactions daily processing over $60Bn annually across sectors like e-commerce, telecom, consumer services, BFSI, entertainment, games etc.

We've been building Juspay since 2012 and are trusted by marketplaces including Amazon, Jio, Ola, Swiggy, Flipkart, Tata Digital, and more. We're excited to be growing a team as diverse and creative as the millions of people we reach, and a company where everyone can thrive