Job Description
Qualifications
3-5+ years of experience in growth marketing or digital marketing for a DTC brand, with hands-on Shopify experience
Strong experience in media buying across digital platforms (Facebook, Google, Instagram, TikTok) with a proven track record of driving customer acquisition and increasing ROAS
Deep understanding of performance marketing metrics (CAC, LTV, ROAS) and the ability to make data-driven decisions
Proficiency in Shopify, Google Analytics, and marketing tools such as Klaviyo, Hotjar, or similar
Experience with email marketing, SMS campaigns, and retention strategies
Creative mindset with the ability to execute A/B testing and optimize ad creatives for various audiences
Highly organized with excellent project management skills and attention to detail
Ability to work in a fast-paced, high-growth environment and wear multiple hats
Strong communication skills and a collaborative approach to working with cross-functional teams
Responsibilities
We are seeking a motivated and versatile Growth Marketing Manager to lead customer acquisition and retention efforts
This role will initially involve managing media buying until the marketing team is built out
Media Buying & Campaign Execution
Manage and execute paid media campaigns across platforms like Facebook, Instagram, Google, TikTok, and other digital channels
Optimize campaigns for customer acquisition, retention, and lifetime value (LTV)
Develop A/B testing frameworks for ad creatives, targeting, and landing pages to improve performance
Track and report on campaign KPIs (ROAS, CAC, CTR), providing insights and data-driven recommendations for optimization
Growth Marketing Strategy
Develop and implement comprehensive growth marketing strategies to drive traffic, sales, and customer retention across multiple channels
Collaborate with cross-functional teams (creative, product, analytics) to ensure alignment between marketing campaigns and the overall brand strategy
Create and optimize marketing funnels across paid media, email, and SMS to improve conversion rates and boost sales
Shopify Management & Optimization
Oversee the Shopify store, ensuring campaigns and promotions are properly integrated with the eCommerce experience
Collaborate with product and web development teams to optimize the customer experience, including product page enhancements and conversion rate optimization (CRO).Customer Acquisition & Retention
Drive customer acquisition through paid channels, influencer partnerships, email marketing, and affiliate programs
Implement retention strategies such as loyalty programs, personalized email flows, and post-purchase communications to boost customer lifetime value
Data & Analytics
Monitor and analyze data from marketing campaigns, providing actionable insights to continuously improve performance
Use tools like Google Analytics, Shopify Analytics, and Facebook Ads Manager to measure success and identify growth opportunities
As the company scales, help build and lead a growth marketing team including media buyers, content creators, and analysts
Provide mentorship and training to junior team members once hired.Qualifications:
Job description
About Us:
Our client is a fast-growing Direct-to-Consumer (DTC) brand, committed to delivering exceptional products and experiences to customers. They leverage Shopify as their primary eCommerce platform and focus on scaling the business through data-driven marketing strategies. We are seeking a motivated and versatile Growth Marketing Manager to lead customer acquisition and retention efforts. This role will initially involve managing media buying until the marketing team is built out.
Key Responsibilities:
Media Buying & Campaign Execution
• Manage and execute paid media campaigns across platforms like Facebook, Instagram, Google, TikTok, and other digital channels.
• Optimize campaigns for customer acquisition, retention, and lifetime value (LTV).
• Develop A/B testing frameworks for ad creatives, targeting, and landing pages to improve performance.
• Track and report on campaign KPIs (ROAS, CAC, CTR), providing insights and data-driven recommendations for optimization.Growth Marketing Strategy
• Develop and implement comprehensive growth marketing strategies to drive traffic, sales, and customer retention across multiple channels.
• Collaborate with cross-functional teams (creative, product, analytics) to ensure alignment between marketing campaigns and the overall brand strategy.
• Create and optimize marketing funnels across paid media, email, and SMS to improve conversion rates and boost sales.Shopify Management & Optimization
• Oversee the Shopify store, ensuring campaigns and promotions are properly integrated with the eCommerce experience.
• Collaborate with product and web development teams to optimize the customer experience, including product page enhancements and conversion rate optimization (CRO).Customer Acquisition & Retention
• Drive customer acquisition through paid channels, influencer partnerships, email marketing, and affiliate programs.
• Implement retention strategies such as loyalty programs, personalized email flows, and post-purchase communications to boost customer lifetime value.Data & Analytics
• Monitor and analyze data from marketing campaigns, providing actionable insights to continuously improve performance.
• Use tools like Google Analytics, Shopify Analytics, and Facebook Ads Manager to measure success and identify growth opportunities.Team Leadership & Growth
• As the company scales, help build and lead a growth marketing team including media buyers, content creators, and analysts.
• Provide mentorship and training to junior team members once hired.Qualifications:
• 3-5+ years of experience in growth marketing or digital marketing for a DTC brand, with hands-on Shopify experience.
• Strong experience in media buying across digital platforms (Facebook, Google, Instagram, TikTok) with a proven track record of driving customer acquisition and increasing ROAS.
• Deep understanding of performance marketing metrics (CAC, LTV, ROAS) and the ability to make data-driven decisions.
• Proficiency in Shopify, Google Analytics, and marketing tools such as Klaviyo, Hotjar, or similar.
• Experience with email marketing, SMS campaigns, and retention strategies.
• Creative mindset with the ability to execute A/B testing and optimize ad creatives for various audiences.
• Highly organized with excellent project management skills and attention to detail.
• Ability to work in a fast-paced, high-growth environment and wear multiple hats.
• Strong communication skills and a collaborative approach to working with cross-functional teams.Preferred Skills:
• Experience scaling a DTC eCommerce brand from the ground up.
After you apply for this position, we may need you to complete a short series of questions to help us expedite your application. Please look out for an email from Jarvis@
and we recommend you add this to your safe sender list, please check your Spam or Junk folders if you don't receive the email shortly.
We may also send reminders via email and SMS to you if you have not completed the questions. Your application may not be processed without your screening response.
By applying for this job you consent to Hire with Jarvis to hold personal data and we may use this to contact you, either through SMS or email. You can read our privacy policy at
3-5+ years of experience in growth marketing or digital marketing for a DTC brand, with hands-on Shopify experience
Strong experience in media buying across digital platforms (Facebook, Google, Instagram, TikTok) with a proven track record of driving customer acquisition and increasing ROAS
Deep understanding of performance marketing metrics (CAC, LTV, ROAS) and the ability to make data-driven decisions
Proficiency in Shopify, Google Analytics, and marketing tools such as Klaviyo, Hotjar, or similar
Experience with email marketing, SMS campaigns, and retention strategies
Creative mindset with the ability to execute A/B testing and optimize ad creatives for various audiences
Highly organized with excellent project management skills and attention to detail
Ability to work in a fast-paced, high-growth environment and wear multiple hats
Strong communication skills and a collaborative approach to working with cross-functional teams
Responsibilities
We are seeking a motivated and versatile Growth Marketing Manager to lead customer acquisition and retention efforts
This role will initially involve managing media buying until the marketing team is built out
Media Buying & Campaign Execution
Manage and execute paid media campaigns across platforms like Facebook, Instagram, Google, TikTok, and other digital channels
Optimize campaigns for customer acquisition, retention, and lifetime value (LTV)
Develop A/B testing frameworks for ad creatives, targeting, and landing pages to improve performance
Track and report on campaign KPIs (ROAS, CAC, CTR), providing insights and data-driven recommendations for optimization
Growth Marketing Strategy
Develop and implement comprehensive growth marketing strategies to drive traffic, sales, and customer retention across multiple channels
Collaborate with cross-functional teams (creative, product, analytics) to ensure alignment between marketing campaigns and the overall brand strategy
Create and optimize marketing funnels across paid media, email, and SMS to improve conversion rates and boost sales
Shopify Management & Optimization
Oversee the Shopify store, ensuring campaigns and promotions are properly integrated with the eCommerce experience
Collaborate with product and web development teams to optimize the customer experience, including product page enhancements and conversion rate optimization (CRO).Customer Acquisition & Retention
Drive customer acquisition through paid channels, influencer partnerships, email marketing, and affiliate programs
Implement retention strategies such as loyalty programs, personalized email flows, and post-purchase communications to boost customer lifetime value
Data & Analytics
Monitor and analyze data from marketing campaigns, providing actionable insights to continuously improve performance
Use tools like Google Analytics, Shopify Analytics, and Facebook Ads Manager to measure success and identify growth opportunities
As the company scales, help build and lead a growth marketing team including media buyers, content creators, and analysts
Provide mentorship and training to junior team members once hired.Qualifications:
Job description
About Us:
Our client is a fast-growing Direct-to-Consumer (DTC) brand, committed to delivering exceptional products and experiences to customers. They leverage Shopify as their primary eCommerce platform and focus on scaling the business through data-driven marketing strategies. We are seeking a motivated and versatile Growth Marketing Manager to lead customer acquisition and retention efforts. This role will initially involve managing media buying until the marketing team is built out.
Key Responsibilities:
Media Buying & Campaign Execution
• Manage and execute paid media campaigns across platforms like Facebook, Instagram, Google, TikTok, and other digital channels.
• Optimize campaigns for customer acquisition, retention, and lifetime value (LTV).
• Develop A/B testing frameworks for ad creatives, targeting, and landing pages to improve performance.
• Track and report on campaign KPIs (ROAS, CAC, CTR), providing insights and data-driven recommendations for optimization.Growth Marketing Strategy
• Develop and implement comprehensive growth marketing strategies to drive traffic, sales, and customer retention across multiple channels.
• Collaborate with cross-functional teams (creative, product, analytics) to ensure alignment between marketing campaigns and the overall brand strategy.
• Create and optimize marketing funnels across paid media, email, and SMS to improve conversion rates and boost sales.Shopify Management & Optimization
• Oversee the Shopify store, ensuring campaigns and promotions are properly integrated with the eCommerce experience.
• Collaborate with product and web development teams to optimize the customer experience, including product page enhancements and conversion rate optimization (CRO).Customer Acquisition & Retention
• Drive customer acquisition through paid channels, influencer partnerships, email marketing, and affiliate programs.
• Implement retention strategies such as loyalty programs, personalized email flows, and post-purchase communications to boost customer lifetime value.Data & Analytics
• Monitor and analyze data from marketing campaigns, providing actionable insights to continuously improve performance.
• Use tools like Google Analytics, Shopify Analytics, and Facebook Ads Manager to measure success and identify growth opportunities.Team Leadership & Growth
• As the company scales, help build and lead a growth marketing team including media buyers, content creators, and analysts.
• Provide mentorship and training to junior team members once hired.Qualifications:
• 3-5+ years of experience in growth marketing or digital marketing for a DTC brand, with hands-on Shopify experience.
• Strong experience in media buying across digital platforms (Facebook, Google, Instagram, TikTok) with a proven track record of driving customer acquisition and increasing ROAS.
• Deep understanding of performance marketing metrics (CAC, LTV, ROAS) and the ability to make data-driven decisions.
• Proficiency in Shopify, Google Analytics, and marketing tools such as Klaviyo, Hotjar, or similar.
• Experience with email marketing, SMS campaigns, and retention strategies.
• Creative mindset with the ability to execute A/B testing and optimize ad creatives for various audiences.
• Highly organized with excellent project management skills and attention to detail.
• Ability to work in a fast-paced, high-growth environment and wear multiple hats.
• Strong communication skills and a collaborative approach to working with cross-functional teams.Preferred Skills:
• Experience scaling a DTC eCommerce brand from the ground up.
After you apply for this position, we may need you to complete a short series of questions to help us expedite your application. Please look out for an email from Jarvis@
and we recommend you add this to your safe sender list, please check your Spam or Junk folders if you don't receive the email shortly.
We may also send reminders via email and SMS to you if you have not completed the questions. Your application may not be processed without your screening response.
By applying for this job you consent to Hire with Jarvis to hold personal data and we may use this to contact you, either through SMS or email. You can read our privacy policy at
💡 Quick Summary
Seeking a career-building opportunity? The Growth Marketing Manager |DTC Shopify position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Miami offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.