Job Description
We are looking for a Marketing Head who is in pursuit of fame and recognition. Someone who responds to this position as an opportunity to build a path breaking revenue driven BRAND. Only Apply if have the ambition to be a big name in marketing & your application is your audition
About us: We are a fast-growing consulting company with global clients specializing in back-end services to the logistics industry. We also have diversified interests represented by spin-off ventures across digital companies. As part of our expansion plans, we are hiring a Marketing Head who will be responsible for our marketing and communication activities as well as for our portfolio ventures
TIP - we will receive at least 200+ applications for this profile and the ones we shortlist are those who can market themselves well enough to get our attention.
The remuneration for this position is commensurate to your skill-set & experience. Ideally we would like someone who has at least 8 years of experience and has a marketing portfolio to present with successful campaigns.
Summary:
The Marketing Head is responsible for developing and executing the marketing strategy for Sciens Logistics. This includes developing and managing marketing plans, budgets, and campaigns; working with cross-functional teams to ensure alignment; and measuring and reporting on results. At the core you are to conceptualize and navigate marketing campaigns that are A. revenue driven and B. Build trust. We believe there is no better way than ‘Selling our way to build a brand’ If customers buy / use and are happy we are building a brand by default. Customers buy when TRUST Is CREATED
Qualifications:
● Bachelors degree in marketing, business, or a related field
● 8+ years of experience in marketing, with a focus on group marketing
● Strong strategic and analytical skills
● Excellent communication and interpersonal skills
● Ability to work independently and as part of a team
● Ability to manage multiple projects simultaneously
● Ability to work under pressure and meet deadlines
Specialization:
Email Marketing
Must be very good at developing crisp email content / messaging
• Conceptualize permission based opt-in emails that follow a suspect, prospect, get consensus on a problem, offer a solution and sell methodology.
• Post an opt-in generate email based ‘Buy Offers’ and engagement
WhatsApp Marketing
Replicate the email messaging construct on WhatsApp and maximise ‘Green Dot’ channel communication
LinkedIn Coverage
Work on driving engagement from specific vertical centric LinkedIn groups & user LinkedIn as a core channel to connect with our target audience
CPC / CPM Campaigns
Targeted Google & FB Ad's that are driven by research and have a revenue centric outcome
Social Media Engagement Strategy
Identify appropriate social media channels and use of tools like buffer, hootsuite for social media broadcasting. The understanding & leverage of new social media channels like Telegram, Discord will be preferred.
Campaign infrastructure set-up
You must be well versed with the roll-out of email, whatsapp campaigns and their back-end setup. Proficient in the use of tools like Twilio, Hootsuite etc moreover understand IP switching and using send-grid for email / whatsapp communication.
CRM - Must be well versed with the use of CRM and automating the CRM systems moreover focus on
A. maintaining outreach timing where the customer is regularly in-loop but not overwhelmed, and
B. build genuine interpersonal relationships with customers.
Tele sales & Support processes - Generate efficient tele sales & support scripts and process flow and alongside identify and outsource this function to credible vendors
This interview can be taken in stages where we first shortlist applicants. Therein shortlisted applicants make an agency style presentation of their plan and we evaluate which one is most viable for our business needs
About us: We are a fast-growing consulting company with global clients specializing in back-end services to the logistics industry. We also have diversified interests represented by spin-off ventures across digital companies. As part of our expansion plans, we are hiring a Marketing Head who will be responsible for our marketing and communication activities as well as for our portfolio ventures
TIP - we will receive at least 200+ applications for this profile and the ones we shortlist are those who can market themselves well enough to get our attention.
The remuneration for this position is commensurate to your skill-set & experience. Ideally we would like someone who has at least 8 years of experience and has a marketing portfolio to present with successful campaigns.
Summary:
The Marketing Head is responsible for developing and executing the marketing strategy for Sciens Logistics. This includes developing and managing marketing plans, budgets, and campaigns; working with cross-functional teams to ensure alignment; and measuring and reporting on results. At the core you are to conceptualize and navigate marketing campaigns that are A. revenue driven and B. Build trust. We believe there is no better way than ‘Selling our way to build a brand’ If customers buy / use and are happy we are building a brand by default. Customers buy when TRUST Is CREATED
Qualifications:
● Bachelors degree in marketing, business, or a related field
● 8+ years of experience in marketing, with a focus on group marketing
● Strong strategic and analytical skills
● Excellent communication and interpersonal skills
● Ability to work independently and as part of a team
● Ability to manage multiple projects simultaneously
● Ability to work under pressure and meet deadlines
Specialization:
Email Marketing
Must be very good at developing crisp email content / messaging
• Conceptualize permission based opt-in emails that follow a suspect, prospect, get consensus on a problem, offer a solution and sell methodology.
• Post an opt-in generate email based ‘Buy Offers’ and engagement
WhatsApp Marketing
Replicate the email messaging construct on WhatsApp and maximise ‘Green Dot’ channel communication
LinkedIn Coverage
Work on driving engagement from specific vertical centric LinkedIn groups & user LinkedIn as a core channel to connect with our target audience
CPC / CPM Campaigns
Targeted Google & FB Ad's that are driven by research and have a revenue centric outcome
Social Media Engagement Strategy
Identify appropriate social media channels and use of tools like buffer, hootsuite for social media broadcasting. The understanding & leverage of new social media channels like Telegram, Discord will be preferred.
Campaign infrastructure set-up
You must be well versed with the roll-out of email, whatsapp campaigns and their back-end setup. Proficient in the use of tools like Twilio, Hootsuite etc moreover understand IP switching and using send-grid for email / whatsapp communication.
CRM - Must be well versed with the use of CRM and automating the CRM systems moreover focus on
A. maintaining outreach timing where the customer is regularly in-loop but not overwhelmed, and
B. build genuine interpersonal relationships with customers.
Tele sales & Support processes - Generate efficient tele sales & support scripts and process flow and alongside identify and outsource this function to credible vendors
This interview can be taken in stages where we first shortlist applicants. Therein shortlisted applicants make an agency style presentation of their plan and we evaluate which one is most viable for our business needs
💡 Quick Summary
Seeking a career-building opportunity? The Head of Marketing position is now open for candidates interested in the Counter Sales Jobs sector. This role in New Delhi offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Counter Sales Jobs is a plus.
