Head of Performance Marketing
Job Summary:
We are seeking an experienced Head of Performance Marketing to join our team at Poddar Diamonds in Mumbai. The ideal candidate will have a strong background in performance marketing, analytical skills, and web analytics expertise.
Key Responsibilities:
• Manage day-to-day performance marketing activities to drive business growth and optimize marketing strategies
• Oversee performance management and lead a high-performing team to achieve marketing goals
• Analyze web analytics data to inform marketing decisions and improve campaign performance
• Develop and execute strategic plans to enhance brand awareness and customer engagement
• Collaborate with cross-functional teams to ensure alignment and effectiveness of marketing initiatives
Qualifications:
• Master's degree in Marketing, Business Administration, or related field
• 5+ years of experience in performance marketing, with a proven track record of success
• Expertise in web analytics tools, including Google Analytics
• Strong leadership and team management skills, with the ability to motivate and develop high-performing teams
• Excellent communication and problem-solving skills, with the ability to work effectively in a fast-paced environment
Preferred Qualifications:
• Experience in the luxury goods industry
What We Offer:
• A competitive salary and benefits package
• Opportunities for professional growth and development
• A dynamic and collaborative work environment