Job Description
Account Management
• Works closely with VP Digital Marketing, develops and evangelises overall strategy and approach to the channel
• Ensures best practice and innovation in all Paid campaigns
• Manages and maintains client relationships and is the main point of escalation for client issues
• Typically works on multiple, large or complex clients and develops overall strategy and goals for the team
• Manages and develops direct reports and is accountable for complete team development
• Conducts forecasting for the annual and monthly budgets and is responsible for growing account profitability
• Contributes to new business development when required
People Management
• Ability to proactively engage cross-functional teams to execute the growth strategy and drive client success
• Develop account management team's personal growth, actively up-skilling the team by staying up to date on best practices within Techmagnate and calibrating them to the market in collaboration with VP Digital
• Monitor and analyse metrics and proactively take steps to improve results across, through the wider account management team to drive collective Ability to forecast expected outcomes of brand and ROI campaigns and mange spends accordingly
• Proven expertise with relevant platform tools (doubleClick Bid Manager, Google AdWords tools and platforms such as YT, DV360, GDN etc. along with GA4, Meta tools and platforms); Media Research Tools (ComScore, GWI, TGI etc.)
• Strong written & verbal communication skills
• Strong organizational skill and process oriented
• Proven problem solving skill and ability to think out of the box
• Detail oriented and proactive rather than responsive
• Strong time management skill
What skills and qualifications are required?
• ++ years of relevant experience, with minimum five years of being in a people management role
• Prior senior account management role in known Digital Marketing Agencies, or similar role on brand side with hands on campaign planning (minimum five years); campaign set-up (minimum six years); campaign optimization (minimum six years); tracking and reporting (minimum six years); budget handling of INR 5 Cr and above per project a month (minimum six years); Affiliate & Programmatic vendors networking on boarding and management (minimum two years)
• Solid experience in managing diverse teams, setting goals and managing performance indicators to get the best out of an individual and build high performing team
• Strong analytical skills to collect business intelligence by partnering with senior clients and monitoring/identifying trends in data to create winning strategies for the business
• Experience in managing full funnel campaigns for a wide range of clients (specifically BFSI; Healthcare; Fantasy Gaming and e-commerce etc.) across various verticals and geo locations
• Outstanding relationship management skills, empathetic in understanding diverse perspectives and able influence without authority
• Excellent technological skills and ability to quickly learn what is needed to support the campaigns successful implementation and optimization
• Empathetic, Passionate, hungry for both personal and team success
(ref:iimjobs.com
• Works closely with VP Digital Marketing, develops and evangelises overall strategy and approach to the channel
• Ensures best practice and innovation in all Paid campaigns
• Manages and maintains client relationships and is the main point of escalation for client issues
• Typically works on multiple, large or complex clients and develops overall strategy and goals for the team
• Manages and develops direct reports and is accountable for complete team development
• Conducts forecasting for the annual and monthly budgets and is responsible for growing account profitability
• Contributes to new business development when required
People Management
• Ability to proactively engage cross-functional teams to execute the growth strategy and drive client success
• Develop account management team's personal growth, actively up-skilling the team by staying up to date on best practices within Techmagnate and calibrating them to the market in collaboration with VP Digital
• Monitor and analyse metrics and proactively take steps to improve results across, through the wider account management team to drive collective Ability to forecast expected outcomes of brand and ROI campaigns and mange spends accordingly
• Proven expertise with relevant platform tools (doubleClick Bid Manager, Google AdWords tools and platforms such as YT, DV360, GDN etc. along with GA4, Meta tools and platforms); Media Research Tools (ComScore, GWI, TGI etc.)
• Strong written & verbal communication skills
• Strong organizational skill and process oriented
• Proven problem solving skill and ability to think out of the box
• Detail oriented and proactive rather than responsive
• Strong time management skill
What skills and qualifications are required?
• ++ years of relevant experience, with minimum five years of being in a people management role
• Prior senior account management role in known Digital Marketing Agencies, or similar role on brand side with hands on campaign planning (minimum five years); campaign set-up (minimum six years); campaign optimization (minimum six years); tracking and reporting (minimum six years); budget handling of INR 5 Cr and above per project a month (minimum six years); Affiliate & Programmatic vendors networking on boarding and management (minimum two years)
• Solid experience in managing diverse teams, setting goals and managing performance indicators to get the best out of an individual and build high performing team
• Strong analytical skills to collect business intelligence by partnering with senior clients and monitoring/identifying trends in data to create winning strategies for the business
• Experience in managing full funnel campaigns for a wide range of clients (specifically BFSI; Healthcare; Fantasy Gaming and e-commerce etc.) across various verticals and geo locations
• Outstanding relationship management skills, empathetic in understanding diverse perspectives and able influence without authority
• Excellent technological skills and ability to quickly learn what is needed to support the campaigns successful implementation and optimization
• Empathetic, Passionate, hungry for both personal and team success
(ref:iimjobs.com
💡 Quick Summary
Seeking a career-building opportunity? The Interesting Opportunity| General Manager | Paid position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in New Delhi offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
