Junior Marketing Analyst

Responsibilities/Job Duties:

Oversee the management of web, email, social, event marketing, and sales-related data

Collect, analyze, and report marketing data to support decision-making and strategy development

Help develop and implement policies, standards, and guidelines to ensure data quality

Analyze business needs and document requirements for marketing data projects and initiatives

Implement and maintain data governance policies and procedures to monitor and manage data across the department

Collaborate with cross-functional teams to establish data classification and access controls based on organizational and regulatory requirements

Monitor industry statistics and follow industry trends

Seek and provide information to help companies determine their position in the marketplace

Collaborates with sales and product teams to develop branding messages.

Identifies target customers and markets.

Collects and compiles customer feedback in an easily reviewed and understood format for review by company management and leadership.

Collects and maintains sales records required to track, review, and modify performance of marketing initiatives.

Forecasts and analyzes sales trends, marketing strategies, and product performance; prepares and presents reports summarizing information; makes recommendations based on analysis.

Develops and distributes materials related to sales, training, and marketing.

Develops and maintains positive relationships with existing and potential clients.

Perform other duties as assigned.

Requirements:

Exceptional verbal and written communication skills.

Outstanding sales and customer service competencies.

Strong analytical and problem-solving abilities.

Proficient in Microsoft Office Suite and similar software applications.

Education and Experience:

Bachelor's degree in Marketing, Statistics, Business, or related field required.

One to three years of related experience in business, promotional sales, customer service, or related field preferred.

Physical Requirements:

Prolonged periods of sitting at a desk and working on a computer.

Must be able to lift 15 pounds at times.

Must be able to travel 15% of the time