Job Description
Job Type: Full Time
Job Location: Ahmedabad
Salary: 6-8L PA
Years of Experience: 3+yrs
Job Description:
• Develop a highly visible customer acquisition campaigns including responsibility for messaging, scheduling, testing and analyzing the performance and identifying new opportunities based on customer and business data
• Define KPIs and develop marketing plans for various channels, while identifying tactics with high efficiency and incrementality
• Lead detailed analysis of campaign effectiveness, including acquisition results, creative targeting, and cohort analysis
• Collaborate with internal operations, merchandise, creative, and planning teams to maximise impact of sales and astro events
• Work with development and marketing teams to ensure user experience is as frictionless as possible, and make recommendations to improve conversion rates at each step of the user flow
• Thinking creatively about ways to drive new customer acquisition across non-traditional media and channels
• Reporting on progress against goals and relevant marketing metrics
Qualifications and Requirements:
• A bachelors degree, preferably in Marketing, Advertising, or a related analytical field
• 4 years of relevant experience in an ecommerce / direct response environment
• Excellent written, verbal and interpersonal communications
• Excellent analytical and quantitative skills
• Experience in developing customer acquisition campaigns
• Experience with Google Analytics or other web analytics tools
• Strong empathy for customers AND passion for revenue and growth
• Ability to identify, prioritise, and articulate highest impact initiatives
Experience : 3+ Yrs of relevant experience, not exceeding overall experience of 10 years.
Package : 6-8 LPA
Openings : 2
Qualification: Bachelors degree, preferably in Marketing, Advertising, or a related analytical field
💡 Quick Summary
Seeking a career-building opportunity? The Lead Performance Marketing 3|yrs Exp 6|8L CTC position is now open for candidates interested in the BPO Jobs sector. This role in Ahmedabad offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in BPO Jobs is a plus.
