• Manages the development of customers and contacts by profiling and targeting large and complex market segments, attending industry and trade shows, and networking within the industry and business segments; target market is more general, less segmented, and has greater competition.
• Manages the integration of multiple sales and related business strategies by identifying overlapping areas, streamlining programs, overseeing implementation, and coordinating activities on a national level or for a large region.
• Manages the growth and maintenance of sales by ensuring the effective allocation of sales, technical service, and related personnel for potential, new and existing customers; market tends to be more variable and less predictable.
• Manages the retention of existing business by ensuring relationships are developed with all levels of site management, monitoring overall customer satisfaction, and performing contract administration.