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Manager - Digital, Customer Marketing COE

Marketing Executive Jobs
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Manager - Digital, Customer Marketing COE

Marketing Executive Jobs
9 views

Description

Job description
You Lead the Way. We’ve Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact - every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let’s lead the way together.

The International Card Services Centre of Excellence (ICS COE) exists to improve our Products, Marketing and Services to enable greater efficiency and consistency on a global basis. Within the ICS COE, the International Customer Marketing team supports ICS to transform Customer Marketing through delivery of differentiated value and seamless Customer experiences whilst fostering a thriving community of connected marketers around the globe. Our ambition is to establish our International Cardmember base as a platform for efficient revenue growth. To grow our contribution, the team will build for the future by spearheading transformational modernisation initiatives and continuing to drive innovation, digitisation and scale across key Customer Marketing initiatives in the short term.

Reporting to the Director, Customer Marketing Enablement, International Card Services (ICS) COE, this position will oversee Digital multi-market Customer Marketing Initiatives. The role will be responsible for partnering with International Markets, and cross-functional stakeholders across the enterprise to deliver meaningful improvement in key customer facing platforms to enable scalability and efficiency of the Customer Marketing ecosystem.

The successful candidate will drive impact by enabling strategic initiatives across ICS, providing subject matter expertise and driving delivery of key product developments. They will be expected to work across International Markets, across multiple projects simultaneously with many functional teams in order to enhance the overall experience of ICS Card Members. The Manager will work closely with other ICS CoE teams, local markets, EDDS, tech, and finance teams among others.

How will you make an impact in this role?
• Owning and developing the ICS Digital Roadmap and partnering with COE and EDDS teams to drive meaningful change in our digital experiences, such as the Amex App.
• Leading workstreams on content arbitration, push notifications, placement expansion and more to define the path forwards and execute impactful change.
• Will also support across key enterprise initiatives like Amex Offers Transformation and oversee LPM prioritisation and ongoing tech planning across the Customer Marketing Team.
• Capability scoping, business case development, optimisation and expansion – focussed across a broad scope of customer facing digital enhancements across ICS.
• Lead, motivate and develop a direct report.

Minimum Qualifications:
• Strong track record of leadership with demonstrable relationship building skills and proven ability to influence without authority and drive projects with little direction
• Exceptional interpersonal skills with the ability to work across different executive levels, diverse functions and multiple cultures
• A clear ability to demonstrate perseverance and pragmatism to bring complex initiatives to completion
• Previous experience in digital, capabilities and/or product management
• A proven track record developing and implementing strategies in International markets
• The ability to stay calm under pressure and flexible amidst change
• Ability to operate independently and proactively in ambiguity
• Proven financial and commercial acumen with strong analytical and strategic skills
• Possess strategic awareness of external trends and developments in the industry

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:
• Competitive base salaries
• Bonus incentives
• Support for financial-well-being and retirement
• Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
• Generous paid parental leave policies (depending on your location)
• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
• Free and confidential counseling support through our Healthy Minds program
• Career development and training opportunities

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.

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Company Name: American Express

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