Marketing Analyst
Full job description
About Practical Effects
Based in New York, Practical Effects is a startup strategy and marketing firm committed to driving meaningful economic results for our clients. Authentic storytelling, research-backed strategy, and dedicated client service sits at the heart of everything we do.
From digital campaigns for small businesses to market research for global brands, our team empowers growth and resilience for our clients with comprehensive marketing strategies and tailored executions.
Storytelling, strategy, and service define our work. We operate lines of business in market research, social media, email marketing, content writing, and strategy consulting.
Our prior engagements include ad measurement studies for leading national brands, content marketing in the ******** industry, and digital advertising campaigns for young tech startups.
Job Overview
We are looking for an entrepreneurial, creative, analytical individual with an understanding of marketing principles and client service to join our team at Practical Effects. In this role, you will be a crucial member of our project teams and client service organization, supporting the creation of client deliverables, analyzing primary research data, and planning client campaigns.
Responsibilities
As part of a small and agile team, you will play a critical role in shaping the success and future of Practical Effects. You will:
Design, conduct, and analyze primary research, both quantitative and qualitative
Interpret results from primary research, and support creation of client deliverables
Support planning and execution of email marketing, social media, and advertising campaigns across platforms like Instagram, Google, and Klaviyo
Coordinate with designers and copywriters to execute client deliverables on time
Create materials for client check-ins as well as sales meetings, including creating summary reporting material and digital audit content for sales conversations
Support Practical Effects marketing efforts, including white papers and social media
What Are Looking For
Lifelong learners and entrepreneurial individuals eager for growth opportunities and the opportunity to make a positive mark on a growing organization.
You should have:
A college degree or are in your final year of study
A commitment to personal and professional excellence
Strong written, verbal, and visual communication skills
Attention to detail and an eye for beautiful design
A pulse on our culture and an interest in what shapes trends
Comfort with numbers and ability to draw conclusions from data
Proficiency in Microsoft Excel, Powerpoint and Word
Familiarity with Google Workspace and Google Docs
Excellent time management and task management skills
Ideal, but not required:
Experience with Google, Meta and Reddit Ad Managers
Experience with Hubspot, Klaviyo, or other CRM platforms
Experience with Tableau or other data visualization tools
1-2 years experience at a research or advertising agency
What We Offer
Opportunity for impact in a growing startup organization
Results-driven promotions and growth opportunities
Respectful, remote, and autonomous work environment
Things to Consider
Practical Effects is in the early stages of growth. Our work environment is currently remote, though we plan to open offices in key cities in the future. We prioritize flexibility and excellency, and this role may require occasional travel. Early team members will help shape the culture of our firm, as well as our benefits package as it grows with us.
Our motto is to Imagine Together. Never has this statement been more relevant than today: join us! What can we imagine together?
Job Type: Full-time
Pay: From $46,000.00 per year
Benefits:
Unlimited paid time off
Work Location: Remote