Job Description
Mercedes-Benz Waverley has a fantastic opportunity for a Marketing and Events Executive to join their award-winning team. This fast-paced, full-time role is the perfect opportunity for an individual interested in luxury automotive and looking for their next exciting challenge.
This position will be responsible for, but not limited to:
Develop marketing strategies and concepts to promote Mercedes-Benz vehicles, services, and special offers while adhering to strict Brand Guidelines.
Manage digital marketing initiatives, including social media, email and SMS marketing campaigns, website content and online advertising to increase brand visibility and drive customer acquisition.
Collaborate with the senior management team to create targeted promotional materials and sales collateral that effectively communicate Mercedes-Benz vehicles' value proposition.
Liaise with dealership partner agencies, key marketing suppliers, brand sponsors and ambassadors while maintaining positive stakeholder relationships.
Assist Marketing and Events Manager with events, including new product launches and brand activations, to engage customers and enhance brand loyalty.
Prepare, analyse and present timely reporting concerning ongoing marketing activity and data.
Analyse marketing performance metrics and KPIs to measure the effectiveness of campaigns and optimize strategies for maximum ROI.
Cultivate relationships with media partners, advertising agencies and other stakeholders to maximize exposure and coverage for Mercedes-Benz Waverley.
To be successful in this role, you must possess the following qualities:
Relevant experience in a Marketing role (Automotive preferable but not mandatory);
Marketing degree or comparable business-related qualification. Experience gained working in a fast-paced retail environment will be highly regarded;
Advanced computer skills, including website creation technology, Google Analytics, eDM platforms, SMS platforms and CRM Software;
Graphic design experience using Adobe Creative Cloud Suite applications, including Adobe InDesign, Photoshop, Illustrator etc. (preferable but not mandatory)
Advanced Microsoft Office skills, including Excel, PowerPoint and Word.
Excellent verbal and written communication skills;
Meticulous attention to detail with strong proof-reading skills;
Strong analytical skills to identify marketing trends, ability to analyse marketing and digital media data;
Career-driven with a strong work ethic;
Project a professional image at all times;
Must be a motivated self-starter who can work in a fast-paced environment.
On Offer:
The successful candidate will be rewarded with a lucrative salary and commission structure, a professional and supportive Management Team, continuous opportunities for self-improvement, and the opportunity to join our award-winning team!
So why not come and work for the best at Mercedes-Benz Waverley?
Mercedes-Benz Waverley, part of the Patterson Cheney Group, has over 800 employees. We are proud to be one of Australia's largest automotive businesses with multiple brands (Mercedes-Benz, Toyota, Holden, Isuzu and multiple truck brands). We have serviced our customers since 1+15, and our success has been built on a strong foundation of customer service. With independent solid family business values and behaviours, we emphasise enjoying our work.
We take pride in being an equal opportunity employer looking to employ qualified candidates of any gender, race, religion or age who have full rights to work in Australia. We will not be taking agency candidates.
This position will be responsible for, but not limited to:
Develop marketing strategies and concepts to promote Mercedes-Benz vehicles, services, and special offers while adhering to strict Brand Guidelines.
Manage digital marketing initiatives, including social media, email and SMS marketing campaigns, website content and online advertising to increase brand visibility and drive customer acquisition.
Collaborate with the senior management team to create targeted promotional materials and sales collateral that effectively communicate Mercedes-Benz vehicles' value proposition.
Liaise with dealership partner agencies, key marketing suppliers, brand sponsors and ambassadors while maintaining positive stakeholder relationships.
Assist Marketing and Events Manager with events, including new product launches and brand activations, to engage customers and enhance brand loyalty.
Prepare, analyse and present timely reporting concerning ongoing marketing activity and data.
Analyse marketing performance metrics and KPIs to measure the effectiveness of campaigns and optimize strategies for maximum ROI.
Cultivate relationships with media partners, advertising agencies and other stakeholders to maximize exposure and coverage for Mercedes-Benz Waverley.
To be successful in this role, you must possess the following qualities:
Relevant experience in a Marketing role (Automotive preferable but not mandatory);
Marketing degree or comparable business-related qualification. Experience gained working in a fast-paced retail environment will be highly regarded;
Advanced computer skills, including website creation technology, Google Analytics, eDM platforms, SMS platforms and CRM Software;
Graphic design experience using Adobe Creative Cloud Suite applications, including Adobe InDesign, Photoshop, Illustrator etc. (preferable but not mandatory)
Advanced Microsoft Office skills, including Excel, PowerPoint and Word.
Excellent verbal and written communication skills;
Meticulous attention to detail with strong proof-reading skills;
Strong analytical skills to identify marketing trends, ability to analyse marketing and digital media data;
Career-driven with a strong work ethic;
Project a professional image at all times;
Must be a motivated self-starter who can work in a fast-paced environment.
On Offer:
The successful candidate will be rewarded with a lucrative salary and commission structure, a professional and supportive Management Team, continuous opportunities for self-improvement, and the opportunity to join our award-winning team!
So why not come and work for the best at Mercedes-Benz Waverley?
Mercedes-Benz Waverley, part of the Patterson Cheney Group, has over 800 employees. We are proud to be one of Australia's largest automotive businesses with multiple brands (Mercedes-Benz, Toyota, Holden, Isuzu and multiple truck brands). We have serviced our customers since 1+15, and our success has been built on a strong foundation of customer service. With independent solid family business values and behaviours, we emphasise enjoying our work.
We take pride in being an equal opportunity employer looking to employ qualified candidates of any gender, race, religion or age who have full rights to work in Australia. We will not be taking agency candidates.
💡 Quick Summary
Seeking a career-building opportunity? The Marketing and Events Executive position is now open for candidates interested in the Event Management Jobs sector. This role in Melbourne offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Event Management Jobs is a plus.