Job Description
81 Saint Mary Street, Toronto, ON M5S 1J4
Full job description
Closes: August 15, 2026
Issued by:
University of St. Michael’s College
Continuing Education Division
[email protected]
University of St. Michael’s College Continuing Education
RFP Issue Date: July 15, 2026
Submission Deadline: August 15, 2026
Overview
The Continuing Education Division of the University of St. Michael’s College is seeking proposals from qualified marketing and recruitment specialists with demonstrated experience in higher education to assist in the development of a strategic and operational marketing plan and practical outreach tactics for a set of Continuing Education professional programs.
The Division is in a period of renewal requiring Division and program level marketing and recruitment strategies. The professional programs are designed for adult learners seeking reskilling and upskilling opportunities in specific industries. The audiences range from local Toronto and Ontario to national and international individuals and groups. The strategies should employ a blend of marketing assets and channels as well as professional, academic and ecumenical spaces to increase awareness and enrolment. The successful candidate will bring insight into adult education, learner recruitment strategies, digital engagement, and values-based brand positioning.
Please note that this is a short contract of approximately one to two months.
Programs Requiring Promotion
The specialist will support marketing efforts for the following non-credit program areas:
Diploma in Interfaith Dialogue
Social Impact Measurement Professional Certificate
Understanding the social implications of climate change micro credential
Diploma in Social Responsibility and Sustainability
Diploma in Catholic Leadership (in development)
Scope of Work
The consultant will be responsible for:
Conducting a market scan and needs assessment including current strategies to identify target audiences and channels
Developing a comprehensive marketing and recruitment strategy and recommended operational plan
Recommending practical tactics for program-based marketing
Advising on messaging that reflects the institution’s mission and values
Supporting content development for print, web, and social media
Providing a timeline and metrics to track campaign performance
Qualifications
Demonstrated experience in marketing for post-secondary or continuing education programs
Understanding of mission-based education, social justice, social responsibility, and faith-based initiatives
Understanding of professional learning, upskilling/reskilling, and adult education markets
Understanding of how to recruit business and organizational leaders for executive education
Expertise in adult learner recruitment and digital marketing strategies
Strong communication and collaboration skills
Proposal Requirements
Interested consultants or agencies should submit the following:
Cover letter outlining interest and relevant experience
Resume or portfolio of related work
Outline of proposed approach and timeline
Fee structure or estimated budget
Contact information for two professional references
Submission Instructions
Please send proposals electronically to:
Disha Makhijani, Executive Assistant
[email protected]
Subject Line: Marketing & Recruitment RFP Submission – [Your Name or Organization]
Timeline
RFP release: July 15, 2026
Submission deadline: August 15, 2026
Review period: August 18-22, 2026
Notification of selection: August 25, 2026
Start date (estimated): September 2, 2026
Questions
For inquiries, please contact the Continuing Education Division at [email protected].
Department
Continuing Education Division
How to Apply
[email protected]
💡 Quick Summary
Seeking a career-building opportunity? The Marketing and Recruitment Specialist position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Toronto offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
