Marketing and Social Media Manager
Join Our Creative Team at Ethereal
Escape the city and step into purpose - just 40 minutes north of Toronto, Ethereal is where creativity meets intention, and your energy helps shape something beautiful. Located at 33 Queen Street N, Bolton - here, growth is mutual and rewards are shared, through competitive pay, collaborative culture, and profit-sharing model that grows with us.
At Ethereal, we’re looking for a visionary creative director/ social media manager - someone with an impeccable eye for detail, a deep passion for storytelling through imagery, and the ability to create with both heart and strategy.
If you thrive on bringing artistic visions to life, think beyond the trends, and feel called to create from a place of intention, alignment, and spirit, we’d love to get to know you!
Our ideal candidate will not only help us master the Ethereal aesthetic, but also design and execute compelling campaigns around launches and collections, craft elevated content across platforms, and infuse each creation with meaning that resonates deeply with our community.
You’re a self-led creative who’s bold, spiritually curious, and fully immersed in the world of wellness, empowerment, and all things ethereal.
Key Responsibilities
Content Creation & Curation
Develop and curate content for social media, email, and promotional campaigns that authentically reflect Ethereal’s story, values and clear vision
Guide the brand’s storytelling strategy with spiritual, emotional, and aesthetic depth
Campaign Vision & Execution
Conceptualize, design, and execute intentional campaigns around collection launches, community events, and product stories — from ideation to rollout.
Lead creative campaigns with clarity, intention, and originality
Visual Storytelling
Create stunning, narrative-driven visuals (photo, video, and design) that embody the essence of the brand.
Develop overarching visual and brand direction for collections, events, and campaigns
Creative Innovation
Think outside the box with fresh ideas, intentional messaging, and unique visual direction that keeps our content elevated and aligned.
Community Engagement
Foster meaningful connections with our audience and collaborators through authentic, warm, and responsive engagement.
Trend Awareness
Stay ahead of social, wellness, and design trends to ensure our content stays fresh and resonant.
Performance Tracking
Analyze content performance to optimize strategy and elevate results with intention.
The Essentials
2+ years of experience in content creation, social media management, or similar creative roles
Proficient in Adobe Creative Suite, Canva, photography, videography, and basic editing tools
Strong visual storytelling skills with the ability to bring moodboards and campaign ideas to life
Deep understanding of social platforms (Instagram, TikTok, Pinterest, Facebook) and their audiences
Excellent writing and editing skills with a clear, intentional voice
Highly organized and able to manage multiple projects and timelines in a fast-paced, creative setting
Comfortable styling and staging product shoots with a refined sense of visual flow and aesthetic
Experience working with teams, collaborators, and brand partners to execute cohesive campaigns
Able to lift and carry crystals as needed (our beauties can be heavy!)
Valid license and willingness to drive locally to assist with errands, sourcing, and content shoots
The Details
Full-Time/ Part-Time Position
Competitive compensation based on experience
A highly creative, collaborative environment where your ideas are heard and valued
Opportunity to grow with Ethereal into creative direction, marketing strategy, or event leadership as the brand expands
How to Apply
If this opportunity resonates with you, please submit the following:
Your resume
Availability and preferred start date
Work samples: content you’ve created (social media posts, photography, graphic design, written content, campaign concepts, etc.)
An example of an Ethereal Mood Board (include min 6 images)
A personal statement: Tell us about who you are and why you believe you’d be a great fit for Ethereal.
If you feel creatively energized by our vision and aligned with Ethereal’s values, we’d love to see how your magic can contribute to this next chapter.
Job Types: Full-time, Part-time
Benefits:
Flexible schedule
On-site parking
Store discount
Flexible language requirement:
French not required
Schedule:
Monday to Friday
Weekends as needed
Ability to commute/relocate:
Bolton, ON L7E 1C1: reliably commute or plan to relocate before starting work (required)
Application question(s):
Please send attach a cover letter, Ethereal Mood Board & social media experience to your profile or send to "hello@etherealonqueen.com"
Education:
Secondary School (required)
Experience:
Content creation: 2 years (required)
Social media management: 2 years (required)
Work Location: In person
Application deadline: 2025-03-25