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Marketing & Communications Specialist

Location: Calgary, Alberta

Category: Marketing Executive Jobs

At Northview, we are a passionate, community-focused team dedicated to making our properties the best they can be. Headquartered in Calgary, AB, we currently operate in nine provinces and two territories, managing over 14,600 multi-residential units, 1.25 million sq. feet of commercial space, and 200 executive suites. We are proud to live, work, and play in the neighborhoods we serve, next to our residents, hotel guests, and commercial tenants.

We are looking for a Marketing & Communications Specialist to join our Corporate-Operations team in Calgary, AB. Reporting to the Manager, Customer Service & Leasing, play a key role in shaping and executing marketing strategies that drive resident engagement, increase brand visibility, and support leasing and retention efforts, blending creativity with analytical insight to deliver both strategic and hands-on marketing support across residential properties.

Responsibilities:

Marketing Strategy & Brand

Develop and implement marketing strategies aligned with occupancy goals and business objectives

Ensure consistent brand representation across all media, signage, and marketing materials

Coordinate and support lease-up campaigns, grand openings, as well as national and property-level promotions

Digital Marketing & Social Media

Manage digital advertising, SEO, email campaigns, and website updates

Create and schedule engaging content across platforms (Instagram, Facebook, LinkedIn, etc.), and manage community engagement including comments, inquiries, and messages

Track and analyze digital performance metrics to optimize campaigns

Communications & Content

Write and edit content for external and internal audiences, including newsletters, property descriptions, and resident communication

Assist with internal communications postings on the company Intranet (SharePoint), as requested

Regularly update website listings, promotions, and regional highlights

Project Coordination & Regional Collaboration

Lead collaboration with regional managers on property-specific marketing plans

Lead monthly meetings with regional managers to align on marketing priorities and initiatives

Support and help implement annual and monthly resident appreciation events to drive engagement and retention

Lead print and promotional marketing programs to support brand consistency and awareness

Reporting

Report on marketing KPIs and provide actionable insights for improvement

Qualifications:

Post-secondary degree in marketing, communications or related field

Minimum 3 years of relevant marketing experience (property, real estate, hospitality a plus)

Proficiency in digital marketing tools (Google Ads, Meta Ads, email platforms)

Strong writing, editing, and verbal communication skills

Experience with social media tools (e.g., Hootsuite, Canva) and CMS platforms (e.g., SharePoint)

Benefits:

A competitive total rewards program that includes recognition for individual and corporate performance

Paid vacation

Health, dental, and wellness benefits

Company matched Employee Unit Purchase Plan

A supportive and engaging working environment

Support for career and professional development

Position is located outside the downtown core, is close to the LRT, and offers free parking

If your background matches the qualifications listed above and you are looking for an opportunity to make a difference in the communities we serve, please submit your resume in confidence. Please note, only those candidates chosen to continue to the next stage of the selection process will be contacted. Northview welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

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