Marketing Communications Specialist – Member Acquisition
Job description
The Finance Sector Union of Australia (FSU) is seeking a skilled Marketing Communications Specialist to join our team. As a Marketing Communications Specialist, you will play a key role in driving member acquisition and engagement through the development and implementation of effective marketing strategies.
About the Role
This is an exciting opportunity to join a dynamic organisation that represents workers in the finance industry. The FSU has a strong reputation for successfully representing the interests of its members and has established a national presence with offices across the country. The successful candidate will have proven experience in digital marketing and advertising, with a knack for developing engaging content to suit various marketing channels.
Key Responsibilities
The successful candidate will be responsible for:
Developing and implementing marketing strategies to drive member acquisition and engagement
Liaising with internal stakeholders to identify opportunities for marketing and communications initiatives
Collaborating with the Communications and Marketing team to develop high-quality content for marketing collateral
Maintaining brand consistency across all marketing campaigns and channels
Providing regular reporting and analysis on campaign performance using data-driven insights
Requirements
To be successful in this role, you will require:
A tertiary qualification in marketing or a related field, or equivalent demonstrated experience
5+ years of working experience in marketing, with proven experience in digital marketing and advertising
Excellent written and verbal communication skills, with exceptional attention to detail
Demonstrated proficiency in marketing fundamentals, brand management, and market analysis
Strong ability to analyse data and drive actionable insights to enhance brand visibility and generate leads
Why Work with Us?
The FSU offers a range of benefits, including:
A competitive remuneration package, including a salary of $+4,102 and employer superannuation contributions of 15%
Rostered days off
Opportunities for professional development and growth
A supportive and dynamic work environment
How to Apply
To apply for this exciting opportunity, please submit your cover letter addressing the selection criteria and your CV to us.