Job Description
Are you the one whose love for writing can influence millions of parents, especially moms ! We just can’t wait to have you in the first team.
We are building a platform for millennial moms to surround them with support at every step of their parenting journey, right from planning a baby to 12 years of child. Their nuclear family status and dual role of professional life & managing home make them hard-pressed for time. On top of it, their parenting journey is broken and time consuming – they discover on social, research on near ( only to get overwhelmed ! ) and buy online / offline.
We want to become their trusted 247 buddy and make guidance, connections, products & services available at a click of a button. Having said that, we have to walk many miles along with the moms to understand their small little needs, happy moments, stressful times etc. before we reach the stage where BeingTheParent becomes their de-facto first port of call for anything and everything on parenting.
With 72k babies born every day and increasing number of working mothers in urban nuclear India, our vision is to create a world of healthy pregnancies, thriving children and confident parents.
Founded by ex-3M, Gillette, Cargill folks, we have made some progress so far :-
· > 2 Million hits on the content site since going live in early 2021
· App v1.0 has just gone live
· Raised 2 rounds of investment
Job Responsibilities :
· Work with Marketing & Creative to design campaigns from concept to execution across digital and print media, including app, social, site, e-mail, newspaper, magazines etc.
· Create scripts for videos, demos, corporate videos, sales videos etc
· Craft compelling copy tailored to the needs of different marketing channels to drive awareness, engagement and conversion
· Write clear, concise and grammatically correct copies with a unique voice.
· Adept at understanding how the copy/content is working and improvise accordingly
· Ensure consistency of communications in sync with brand positioning across channels.
Requirements :
· A graduate with excellent command over English
· Has worked in consumer space ( mandatory )
· 2-3 years of copywriting experience for social media, videos, emailer, app and sms
· Can work independently without much oversight and is a stickler for details & deadlines
We are building a platform for millennial moms to surround them with support at every step of their parenting journey, right from planning a baby to 12 years of child. Their nuclear family status and dual role of professional life & managing home make them hard-pressed for time. On top of it, their parenting journey is broken and time consuming – they discover on social, research on near ( only to get overwhelmed ! ) and buy online / offline.
We want to become their trusted 247 buddy and make guidance, connections, products & services available at a click of a button. Having said that, we have to walk many miles along with the moms to understand their small little needs, happy moments, stressful times etc. before we reach the stage where BeingTheParent becomes their de-facto first port of call for anything and everything on parenting.
With 72k babies born every day and increasing number of working mothers in urban nuclear India, our vision is to create a world of healthy pregnancies, thriving children and confident parents.
Founded by ex-3M, Gillette, Cargill folks, we have made some progress so far :-
· > 2 Million hits on the content site since going live in early 2021
· App v1.0 has just gone live
· Raised 2 rounds of investment
Job Responsibilities :
· Work with Marketing & Creative to design campaigns from concept to execution across digital and print media, including app, social, site, e-mail, newspaper, magazines etc.
· Create scripts for videos, demos, corporate videos, sales videos etc
· Craft compelling copy tailored to the needs of different marketing channels to drive awareness, engagement and conversion
· Write clear, concise and grammatically correct copies with a unique voice.
· Adept at understanding how the copy/content is working and improvise accordingly
· Ensure consistency of communications in sync with brand positioning across channels.
Requirements :
· A graduate with excellent command over English
· Has worked in consumer space ( mandatory )
· 2-3 years of copywriting experience for social media, videos, emailer, app and sms
· Can work independently without much oversight and is a stickler for details & deadlines
💡 Quick Summary
Seeking a career-building opportunity? The Marketing Copywriter position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Bengaluru offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
