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Marketing Executive

Location: , West Bengal

Category: MIS Executive

Responsibilities

• Conceive and develop efficient and intuitive marketing strategies

• Organize and oversee advertising/communication campaigns, exhibitions and promotional events

• Conduct market research and analysis to evaluate trends, brand awareness and competition ventures

• Initiate and control surveys to assess customer requirements and dedication

• Write copy for diverse marketing distributions (brochures, press releases, website material etc.)

• Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities

• Monitor progress of campaigns using various metrics and submit reports of performance

• Collaborate with managers in preparing budgets and monitoring expenses

Requirements And Skills

• Proven experience as marketing executive or similar role

• Good understanding of market research techniques, data analysis and statistics methods

• Thorough knowledge of strategic planning principles and marketing best practices

• Proficient in MS Office and marketing software

• Familiarity with social media and web analytics

• Excellent communication and people skills

• Strong organizational and time-management abilities

• Creativity and commercial awareness

• BBA/MBA in marketing, business administration or relevant discipline

This job is provided by Shine.com

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