Marketing Executive – Chemical Industry

Job Overview:

We are seeking a highly motivated and dynamic candidate to join the marketing team of a company dealing with chemical technology. The candidate will be responsible for developing and implementing digital marketing strategies to promote the company's services & offerings, increase brand awareness, and drive lead generation

Job Responsibilities:

• Lead generation by using digital marketing, email marketing, cold calling, Event Participation etc.

• Monitoring & managing the sales.

• To design campaigns to promote technologies across various online channels, including social media (LinkedIn), search engines, email, and display advertising.

• Create engaging and compelling content for digital platforms, including creative/posters, articles, videos, and LinkedIn posts.

• Monitor and analyze the performance of digital marketing campaigns using web analytics tools and make data-driven recommendations for optimization.

• Manage Business LinkedIn account, including content creation, posting, engagement, and community management.

• Collaborate with internal teams, including sales, design, and development, to ensure alignment of marketing efforts and messaging.

• Stay up-to-date with the latest trends and best practices in digital marketing, chemical industry trends, and regulatory requirements.

• Conduct market research and competitor analysis to identify opportunities for growth and differentiation.

• Prepare reports and presentations on digital marketing performance and outcomes.

• Client Coordination ongoing enquiries.

Job Requirements:

• MBA in Marketing.

• Strong understanding of digital marketing concepts, strategies, and best practices.

• Knowledge of digital marketing tools and platforms, including Google Analytics and email marketing Software.

• Excellent communication skills, both written and verbal.

• Creative thinking and problem-solving abilities.

• Ability to work independently and as part of a team.

• Attention to detail and ability to manage multiple marketing activities simultaneously.

• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Canva).

Location Verna, Goa.

Email your CV to : sarita@samyojak.in