Job Description
• Opportunity to make a positive impact
• Flexible working options
• Opportunity within a company with a solid track record of performance
The Job
You will be responsible for :
• Developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction while reflecting local priorities.
• Creating and managing all marketing material and collateral in line with brand direction.
• Implementing online marketing activities including Social Media, SEO/SEM, demand generation, leads generation, etc.
• Tracking effectiveness of various campaigns and course correcting as required.
• Managing communications spend and working with vendors and agencies, to create and/or localise communications and marketing activities and develop supporting assets.
• Leading the planning and implementation of PR and initiatives related to the brand.
• Enhancing the company's brand awareness and corporate image.
• Developing and executing effective PR plans through translating brand and key messages into media concepts and compelling stories.
• Leveraging a variety of media channels to maximise the company's brand exposure through interviews, editorials etc.
• Building strong and positive relationships with media, influencers and other related parties.
• Developing and editing news releases, speeches, articles and other editorial collateral.
• Managing an external PR agency.
• Analysing and reporting results of PR campaigns & initiatives.
• Developing and executing CSR programs as well as conducting periodic program reviews to assess outcomes and effectiveness.
• Acting as the focal point for the Company's CSR initiatives in the geography and building relationships with community partners and key stakeholders.
• Staying abreast of relevant research, trends in the areas of focus and promoting best practices.
• Promoting employee volunteering initiatives in coordination with internal stakeholders.
• Driving budget & monitoring spend to deliver results in line with planned objectives.
The Profile
Skills Required:
• You have at least 1 year experience ideally in CSR, Public Relations or Marketing Communications within IT industry.
• You have strong media relationships across this space and a proven track record of executing successful public relations campaigns.
• Experience within would be a strong advantage.
• You are a strong team player who can manage multiple stakeholders
• You are a strong networker & relationship builder
• You possess strong analytical skills and are comfortable dealing with numerical data
The Employer
Our client is a IT Hardware & Networking Company more than a decade
💡 Quick Summary
Seeking a career-building opportunity? The Marketing Executive position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Chennai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
