Marketing Executive

Location: Jaipur Required Experience: 1+ year(s) You as a Marketing Executive will work on the execution of marketing campaigns for the growth of ZNet for a range of products and services. You will work closely with sales and marketing teams and execute the process-based campaigns to drive leads from the campaigns. You need to have good learning and adaptability skills to optimize the campaigns and must be willing to work under pressure. Responsibilities • Execute digital and telemarketing campaigns for user acquisition, retention and up-selling/cross selling to customers. • Work as per defined processes for lead generation and campaign execution. • Refine execution approach to maximize the ROI from each campaign. • Track and report the campaign results to ensure the initiatives are driving defined results. • Execute follow-ups via email, tele-calling and digital marketing medium for the marketing campaigns. • Qualify the leads based on MQL (Marketing Qualified Leads) parameters and pass them to sales team. • Work cross-functionally with design, product management, sales, and marketing to execute marketing campaigns. • Monitor and track leads from the campaigns in systematic way in the lead management portal. • Monitor, analyze and report KPIs to ensure proper tracking of the campaigns. Skills and Qualifications • Excellent written and verbal communication skills. • Sound knowledge of digital marketing, email marketing and tele-marketing functions. • Good understanding of the latest marketing trends and techniques. • High efficiency in inter-departmental coordination for executing the growth initiatives. • Outstanding multitasking abilities. • Openness, communicates honestly, openly, and consistently. • Ability to avoid mistakes that could/should be anticipated