Job Description
Responsibilities and Requirements –
• Campaign Management: Setting up the campaign to delivering it with the set KPIs, the candidate needs to execute and optimize the campaign, analysing the data and setting the targeting right.
• Vendor Management: Maintained relationship with existing publishers and evaluated their performances to generate better revenue by running the ads on performing sets. Build good relations with new suppliers/publishers and buy reliable ad inventories, hence increasing the managed inventory for better execution of the campaigns.
• Funnel Optimisation: To understand the new user behaviour and design the new user journey to improve the costs and revenue metrics.
• Monitor the campaign performance on a daily basis; creating and sharing daily, weekly, and monthly campaign performance reports.
• Strategizing, building an effective marketing strategy based on the goals.
• Manage affiliate operations, including acquisition, payments, invoicing and dispute resolution.
• Work closely with the Creative & Content Teams to ensure timely & smooth campaign execution.
• Good working knowledge with 3rd party affiliate platforms (AppsFlyer, Has Offers, Web Engage)
Experience-
• 3+ years of digital marketing experience.
• Good Communication Skill
• Campaign Management: Setting up the campaign to delivering it with the set KPIs, the candidate needs to execute and optimize the campaign, analysing the data and setting the targeting right.
• Vendor Management: Maintained relationship with existing publishers and evaluated their performances to generate better revenue by running the ads on performing sets. Build good relations with new suppliers/publishers and buy reliable ad inventories, hence increasing the managed inventory for better execution of the campaigns.
• Funnel Optimisation: To understand the new user behaviour and design the new user journey to improve the costs and revenue metrics.
• Monitor the campaign performance on a daily basis; creating and sharing daily, weekly, and monthly campaign performance reports.
• Strategizing, building an effective marketing strategy based on the goals.
• Manage affiliate operations, including acquisition, payments, invoicing and dispute resolution.
• Work closely with the Creative & Content Teams to ensure timely & smooth campaign execution.
• Good working knowledge with 3rd party affiliate platforms (AppsFlyer, Has Offers, Web Engage)
Experience-
• 3+ years of digital marketing experience.
• Good Communication Skill
💡 Quick Summary
Seeking a career-building opportunity? The Marketing Executive position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
