Job Description
Job Title: Marketing Manager
About UrbanMatch:
UrbanMatch is a rapidly growing members only matrimonial startup focused on providing exclusive IRL experiences along with the best in class in-app features for HNI's around the world. We are on a mission to revolutionise the way people find their match by leveraging cutting-edge technology, data-driven insights, and a user-centric approach. We are looking for an experienced and creative Marketing Manager to join our team and help us expand our reach and brand awareness.
Responsibilities :
• Develop and execute marketing strategies that align with the company's objectives and goals, including setting key performance indicators (KPIs) and tracking progress. (Each strategy has to be created to make the app go viral and get maximum downloads).
• Manage and optimize the company's social media presence across platforms like Instagram, LinkedIn, Facebook, and Twitter to drive engagement, increase followers, and generate leads.
• Create compelling and shareable content, such as blog posts, articles, social media posts, and short videos, that showcase the brand's unique value proposition and appeal to the target audience.
• Collaborate with the design team to develop visually engaging graphics, images, and videos that reflect the brand's identity and enhance its online presence.
• Analyze social media performance data and market trends to develop insights and recommendations for optimizing marketing strategies and content.
• Coordinate with internal teams and external partners to ensure consistent messaging and branding across all marketing channels and materials.
• Manage marketing budgets and allocate resources effectively to achieve maximum ROI.
• Monitor and report on the effectiveness of marketing campaigns, using analytics tools and data-driven insights to refine and improve strategies.
• Stay up-to-date with the latest trends and best practices in digital marketing, social media, and the matrimonial industry to ensure that the company remains competitive and innovative.
Requirements:
• Bachelor's degree in marketing, communications, or a related field.
• A minimum of 3-5 years of experience in digital marketing, social media management, or a related role, preferably within the matrimonial, dating, or lifestyle industry.
• Proven track record of designing and executing successful marketing campaigns that drive engagement, brand awareness, and lead generation.
• Strong understanding of social media platforms, content creation, and analytics tools.
• Excellent written and verbal communication skills, with the ability to create engaging and persuasive content for various audiences.
• Creative and strategic thinker, with strong problem-solving skills and the ability to adapt to changing market conditions and trends.
• Proficiency in using design and video editing software, such as Adobe Creative Suite or Canva, to create visually appealing content.
• Familiarity with Indian culture, traditions, and the matrimonial landscape is highly desirable.
To apply for this position, please submit your resume, cover letter, and a portfolio of relevant work samples showcasing your marketing and content creation skills. We look forward to hearing from you and exploring the possibility of welcoming you to the UrbanMatch family
About UrbanMatch:
UrbanMatch is a rapidly growing members only matrimonial startup focused on providing exclusive IRL experiences along with the best in class in-app features for HNI's around the world. We are on a mission to revolutionise the way people find their match by leveraging cutting-edge technology, data-driven insights, and a user-centric approach. We are looking for an experienced and creative Marketing Manager to join our team and help us expand our reach and brand awareness.
Responsibilities :
• Develop and execute marketing strategies that align with the company's objectives and goals, including setting key performance indicators (KPIs) and tracking progress. (Each strategy has to be created to make the app go viral and get maximum downloads).
• Manage and optimize the company's social media presence across platforms like Instagram, LinkedIn, Facebook, and Twitter to drive engagement, increase followers, and generate leads.
• Create compelling and shareable content, such as blog posts, articles, social media posts, and short videos, that showcase the brand's unique value proposition and appeal to the target audience.
• Collaborate with the design team to develop visually engaging graphics, images, and videos that reflect the brand's identity and enhance its online presence.
• Analyze social media performance data and market trends to develop insights and recommendations for optimizing marketing strategies and content.
• Coordinate with internal teams and external partners to ensure consistent messaging and branding across all marketing channels and materials.
• Manage marketing budgets and allocate resources effectively to achieve maximum ROI.
• Monitor and report on the effectiveness of marketing campaigns, using analytics tools and data-driven insights to refine and improve strategies.
• Stay up-to-date with the latest trends and best practices in digital marketing, social media, and the matrimonial industry to ensure that the company remains competitive and innovative.
Requirements:
• Bachelor's degree in marketing, communications, or a related field.
• A minimum of 3-5 years of experience in digital marketing, social media management, or a related role, preferably within the matrimonial, dating, or lifestyle industry.
• Proven track record of designing and executing successful marketing campaigns that drive engagement, brand awareness, and lead generation.
• Strong understanding of social media platforms, content creation, and analytics tools.
• Excellent written and verbal communication skills, with the ability to create engaging and persuasive content for various audiences.
• Creative and strategic thinker, with strong problem-solving skills and the ability to adapt to changing market conditions and trends.
• Proficiency in using design and video editing software, such as Adobe Creative Suite or Canva, to create visually appealing content.
• Familiarity with Indian culture, traditions, and the matrimonial landscape is highly desirable.
To apply for this position, please submit your resume, cover letter, and a portfolio of relevant work samples showcasing your marketing and content creation skills. We look forward to hearing from you and exploring the possibility of welcoming you to the UrbanMatch family
💡 Quick Summary
Seeking a career-building opportunity? The Marketing Manager position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.